5 Keys to Ensuring Credibility, Trust, and Customers
Startup Professionals Musings
DECEMBER 18, 2020
As a long-time business executive and adviser to entrepreneurs, I see a definitive shift away from customer trust in traditional business messages, and the executives who deliver them. The result is a shift from business-to-consumer (B2C) to a consumer-to-business (C2B) control trend. They want the raw data versus a polished message.
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