Hearpreneur

SEPTEMBER 18, 2020

These 6 KRIs are The CHICAGO MetricsR and are the result of an aggregation algorithm based on any number of tactical metrics. Since basis of the company was to create, track, and report out on metrics it fit with the theme and the name, hence, CHICAGO MetricsR. Choosing a name seemed so much harder than creating my first designs!

Naming 152

Naming India Chicago Entrepreneur 152

ConversionXL

OCTOBER 30, 2021

According to Statista , Facebook is strong for both B2B and B2C marketers, LinkedIn is better suited to B2B marketing, and Instagram is best for B2C marketers. Your marketing funnel strategies in the previous stages are designed to bring prospects to this point. You can do this by tracking metrics and user behavior.

Customer 140

Customer Marketing Social Media CPA 140

YoungUpstarts

SEPTEMBER 10, 2018

More metrics need to be identified such as product testing, market validation, and/or customer validation in order to show that a market opportunity exists. We had designed it and we were executing it. Here are two of the reasons we were not accepted: The market strategy is not clear. Reasons for rejection analyzed + tips.

Programming 124

Programming Chile B2B B2C 124

ConversionXL

MAY 1, 2019

Trend lines aren’t impressive if they track metrics that appear distant from business goals. That’s true even among B2B customers who are supposedly more rational than their B2C counterparts. Trend lines aren’t impressive if they track metrics that appear distant from business goals.

Marketing 124

Marketing Sales Cycle Retention Differentiation 124

View from Seed

AUGUST 30, 2016

These companies are all over the map: B2B, B2C, SaaS, ecommerce, healthcare, SMB-focused, enterprise-focused, etc. “Users” is interesting, but the engagement metrics and value of users is where real success comes into play. Doesn’t look all that compelling. But how are networks truly measured?

Social Media 185

Social Media B2B North America Media 185

ReadWriteStart

JANUARY 10, 2020

The key factors that boost several metrics via visual merchandising are as follows: Engagement and time-on-site. A few elements that go into compiling the aesthetics of providing customer experience include: Interactive Designs Display. Paying attention to details in designing displays can work wonders for retail stores.

Startup 78

Startup eCommerce B2C Metrics 78

Duct Tape Marketing

OCTOBER 11, 2023

Shattering The Mold: Unleashing the Creator Economy in B2B Marketing written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with Christie Horsman In this episode of the Duct Tape Marketing Podcast , I interviewed Christie Horsman, who brings a decade of expertise in both B2B and B2C marketing within the SaaS arena.

B2B 92

B2B Marketing B2C Community 92

ConversionXL

OCTOBER 4, 2021

Email generates as much as $42 for every dollar spent , and is a top-three marketing channel for 87% of B2B and 76% of B2C marketers. But that alone is too general, so it’s important to get specific by setting clear metric objectives. To inspire your CTA button design, take a look at these 20 CTA examples put together by Alex Birkett.

Email 136

Email Customer Marketing Software Review 136

ConversionXL

NOVEMBER 3, 2016

Some of the same underlying principles apply, but because of the inherent differences in buying decisions and sales cycles, pulling B2C optimization practices straight from the book might be a bad idea. When would you ever try to produce less sales in B2C eCommerce? What Are Your Goals, and What Are Your Metrics?

B2B 48

B2B Conversion B2C Sales Cycle 48

ConversionXL

JUNE 8, 2017

Design and orchestrate experiments. And if you are in SaaS, you could certainly work also with the AARRR framework designed by Dave McClure : Image Source. This is a correlative metric – a behavioral cohort used as a heuristic for growth. Most refer to these correlative metrics as Wow Moments or Aha moments.

Programming 97

Programming Revenue Analytics Software Review 97

Up and Running

APRIL 17, 2018

And, these trends don’t just apply to businesses selling directly to consumers (B2C). B2B ecommerce sales , (businesses selling directly to other businesses) generate three times as much revenue as B2C, at $7.7 trillion in sales, compared to B2C’s $2.3 trillion in 2021, up from $1.3 trillion in 2014.

SEO 80

SEO eCommerce Software Review Analytics 80

View from Seed

MARCH 3, 2015

Some startups are in stealth mode and maybe branding and beautiful design is important. Even identifying as a demand-gen marketer or branding or B2B or B2C leaves a lot of decisions still on the table to actually execute. NVV: What about all the various tactics available to you even with the broader style of marketing fitting yourself?

Marketing 120

Marketing Sales Cycle Startup CTO Hire 120

VC Cafe

NOVEMBER 11, 2024

.” Rahul Vohra, founder of Superhuman Getting your first 1,000 users is an important early milestone for any B2C startup. What are the most effective strategies for early B2C growth? This post is about how to get to your first 1,000 users, and how to get to know your users better, in particular for B2C startups.

B2C 88

B2C Viral Social Media Community 88

ConversionXL

AUGUST 21, 2019

Choose a single metric to help you measure your campaign’s ROI. Some of these metrics are easier to track than others, but the point is to set a goal that accurately reflects the business outcome you’re after. Companies with a product-led growth strategy may focus on: Free-trial starts; New users.

B2B 131

B2B Technical Review Email Sales 131

Up and Running

JULY 10, 2017

It’s critical to understand the metrics in terms of dollars per additional user, as you’ll have to spend this amount to serve thousands of your non-paying customers. It’s mostly popular with B2C markets. We run into this kind of software services every day—Google, Youtube, Instagram, and so on. Youtube ads. $1 1 freemium.

Startup 110

Startup Non-Compete Viral Software Review 110

David Teten

DECEMBER 3, 2019

Many tools designed for B2B marketing in general are also relevant to investors. For our content creation, we use tools such as Canva (graphic design) and GoToStage (webinars platform) to create and share content for prospects to find.”. It sounds simple; however, very few asset managers actually do it.” 3) Raise capital.

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

VC Cafe

AUGUST 3, 2023

While Israeli startups successes are well known in the B2B space (cybersecurity, enterprise tech, devops…), B2C startups are unsung heroes… The landscape of B2C tech in Israel is blossoming, despite several challenges. Israeli B2C – Let’s start with the high level picture. Much has changed since then.

Israel 148

Israel B2C Generative AI Artificial Inteligence 148

Seeing Both Sides

JULY 11, 2013

B2C sales and customer acquisition efforts are a different matter (and one I''ll perhaps address in a future blog), but for B2B, those three models are the most common pattern. To that point, a well-run telesales operation will be super metrics-driven. Sales Metrics | Looking Past the Same Old Sales Metrics | Domo | Blog.

Sales 50

Sales Technical Review Software Review B2B 50

Startup Lessons Learned

MAY 14, 2009

We attempted to use Waterfall and market ourselves as B2C. Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. May 14, 2009 5:23 AM David said. I joined a financial services tech startup in 1999.

Lean 60

Lean San Francisco Software Review Continuous Deployment 60

Seeing Both Sides

AUGUST 16, 2012

Going B2C was daunting and not in our core DNA,” Kaufer remarked. I took a few of the relevant metrics – unique visitors, revenue and market capitalization – and calculated a few ratios to demonstrate how good a job TripAdvisors does at monetizing their users.

Part-Time VPE 54

Part-Time VPE Software Review Costa Rica Technical Review 54

David Teten

SEPTEMBER 23, 2017

An investor had few hard metrics other than the actual financials, and little technology to make the process scaleable. Over the past few decades, better metrics became available, and investors could take a more analytical, data-driven approach. Many tools designed for B2B marketing in general are also relevant to investors.

Private Equity 60

Private Equity Venture Capital Equity Technical Review 60

YoungUpstarts

SEPTEMBER 27, 2019

When designed properly, a real estate website can be useful for lead generation and building client relationships. When it comes to web design, usability is very important. To avoid this, it would be advisable to work with a professional UI/UX designer. However, here are 5 blunders to avoid with your site: 1. Poor usability.

B2C 147

B2C Flash B2B Lead Generation 147

ConversionXL

MARCH 10, 2017

Test your subject lines and measure the right metric. Once you know what you want to learn, you can design a meaningful hypothesis. Of course, you’ll also want to be sure you’re focused on the right metric. The study covered various sectors, including B2B, B2C, nonprofit, retail and e-commerce.

Email 93

Email Campaign Mobile Audience 93

Mucker Lab

APRIL 6, 2023

What's the best way to do design? If you work in B2C or e-commerce, you optimize that Add to Cart flow like crazy because that is your revenue. Hila Qu: When you don't have anything and you don't have this motion set up, your first success metric is to get to the first self service conversion or generate the first PQL.

Product 78

Product CTO Hire Startup Fractional CTO 78

ConversionXL

APRIL 11, 2016

Research conducted in 2014 found that 73% of American B2C marketers think video is an effective content marketing tactic. Revue is a tool designed to help create email digest newsletters. Wistia shows which metrics can be used to help you measure various factors (e.g. Which site metrics matter and connect to user experience?

Video 48

Video Conversion Mobile Search 48

ConversionXL

AUGUST 5, 2015

This type of social proof is most effective for B2C products and services, but that doesn’t mean it never works for B2B. Your testimonials need to appear at the right part of the argument, not just pop up whenever your designer wants to add a speech bubble or two. You want to be designing for conversions.

Technical Review 48

Technical Review Software Review Social Media Conversion 48

View from Seed

JUNE 5, 2018

Keeping that in mind, we designed the program in such way that later-stage portfolio companies such as Dia&Co and MealPal could gain insights alongside younger ones such as Voodoo Manufacturing , ExecThread , and Virgent Realty. Intense discussion on what are the right metrics to track around recruiting.

Hiring 120

Hiring Portfolio Metrics B2C 120

Austin Startup

MAY 12, 2020

If you want to be a growth hacker, you need to focus on one part of your strategy or just one core metric you want to see. While you’re trying to jump on your next campaign concept, content and design, you’re missing all the valuable data from your last campaign that could be informing your next effort. Why such a small focus?

B2B 96

B2B Marketing B2C Startup 96

ConversionXL

APRIL 22, 2015

You could have an in-house user research lab with fancy neuroscience technology and 25 researchers, actively track 5000 metrics across 500 segments and what not – but it would not only cost a lot (likely way more than the profit from testing wins), it would be distracting and silly. B2B and B2C. Up to 7 seconds? Click maps.

Analytics 48

Analytics Technical Review Conversion Framework 48

Occam's Razor

SEPTEMBER 15, 2014

Company UX leaders are happy to stink less by taking the sub-optimal path of responsive design, rather than create a mobile-unique experience (your customers tend to do different things on your desktop site than your mobile site!). Mobile content consumption, behavior along key metrics (time, bounces etc.) CEOs still don't get it.

Analytics 143

Analytics Metrics Mobile DC 143

www.rocketwatcher.com

NOVEMBER 8, 2010

Rocket Watcher Product Marketing for Startups Product Marketing for Startups About Speaking Contact Email Posts Startups Product Marketing Messaging Social Media Commentary Uncategorized Marketing Metrics 101 for B2B Startups 13. Rocket watcher b2b marketing metrics View more presentations from April Dunford.

B2B 42

B2B Metrics Marketing Startup 42

Startup Lessons Learned

OCTOBER 23, 2009

– Eric Ries In April of 2009 my partner and I had an idea for a web app, a B2C platform that we are selling as SaaS [software-as-a-service]. Eric) We made a few pencil drawings of what the app would look like which we then gave to a graphic designer. With that, the graphic designer created a Photoshop image.

San Francisco 144

San Francisco Customer Wiki Lean 144

ConversionXL

AUGUST 27, 2019

These customer values are recorded as dimensions and metrics (as you can see in our tracking plan example below). Clearly naming the dimensions and metrics across your stack will help you integrate tools, train new team members, and analyze data without hiccups. B2B or B2C. I’m not going to tell you to slow down. Conclusion.

Analytics 124

Analytics Naming Metrics Campaign 124

Occam's Razor

NOVEMBER 2, 2015

In this post let's look at each Social Network, see what B2B and B2C brands are doing there today, from that draw lessons as to 1. Success Metrics. In my Oct 2011 post, Best Social Media Metrics , I'd created four metrics to quantify this value. It can be a brand metric, say Likelihood to Recommend.

Social Media 60

Social Media Media B2C B2B 60

ConversionXL

FEBRUARY 18, 2019

The number of Likes can be a vanity metric, but assessing the engagement rate of consumers on social media may suggest the attractiveness of a marketing message or product. Around 97% of B2B and B2C companies use Facebook, which offers four main ways to conduct qualitative research: Polls Contests Call-to-action posts Brand mentions.

Social Media 129

Social Media Media Marketing Campaign 129

Occam's Razor

JUNE 11, 2014

You just get a little nicer talent, you get a different design group (internal or external) and you let your mind be open to new possibilities. From B2C to B2B. Design a glorious purchase experience. B2C sites like Travelocity and Fry's have not cornered the market on this. Design a glorious purchase experience.

Design 151

Design Software Review Technical Review Mobile 151

Duct Tape Marketing

JUNE 16, 2017

They take care of everything from the hardware to metrics and post-production. As Instagram takes off with wider audiences, a proven opportunity is there (for B2C and B2B brands alike). Maxwell McGee’s coverage of this amazing industry has been extensive, imparting a deep, practical appreciation of game design.

South Africa 70

South Africa Audience Video Africa 70