ConversionXL

JUNE 25, 2021

There are several documents you can create in pre-launch to encourage buy-in (no matter the size of your startup or organization): Sales messaging guide. Develop a sales messaging guide to create consistency around how your team describes the product, showcases its benefits, and differentiates it from competitors. Measurable value.

Product 96

Product Social Media Audience Software Review 96

VC Cafe

MARCH 22, 2021

When is the right time for a startup to bring on marketing? We asked Hila Shitrit Nissim*, an experienced CMO, to share her perspective on marketing in Israeli startups. Hila spent 12 years as the VP Marketing for Israeli venture capital fund Viola before embarking on an independent CMO career for startups. Hila Shitrit Nissim.

Israel 145

Israel B2C Marketing B2B 145

Austin Startup

OCTOBER 15, 2017

As is often the case in startups, the desire to create may be outweighing the motivation to monetize, particularly if there are no hungry investors expecting venture returns. That last sentence gets at the heart of the primary monetization tension in a startup. What is your Customer Acquisition Cost?

Technical Review 48

Technical Review Software Review Nevada Silicon Valley 48

Reid Hoffman

AUGUST 17, 2021

Few startups set out to compete with the biggest leaders in their respective industry. But that doesn’t mean it doesn’t happen, or that success for the challenger startups isn’t possible. What’s more, says Hoffman, most of the competition comes from fellow startups rather than the large incumbents. “If TRANSCRIPT.

Cofounder 69

Cofounder Differentiation Search Advertising 69

Reid Hoffman

AUGUST 17, 2021

Few startups set out to compete with the biggest leaders in their respective industry. But that doesn’t mean it doesn’t happen, or that success for the challenger startups isn’t possible. What’s more, says Hoffman, most of the competition comes from fellow startups rather than the large incumbents. “If TRANSCRIPT.

Cofounder 69

Cofounder Differentiation Search Advertising 69

Entrepreneurs-Journey.com by Yaro Starak

SEPTEMBER 13, 2011

Last week, in part one of the B2B versus B2C series, I explained there are several reasons as to why entrepreneurs should venture into “B2B” (“Business to Business”) service based companies as opposed to any form of “B2C” (“Business to Consumer”) company, “B2B” product-oriented company or strictly a web-based B2B firm.

B2B 110

B2B Business Model B2C Agile 110

YoungUpstarts

JULY 29, 2013

Specialists” have deep experience in some area of startup practice, like law, bookkeeping, growth hacking, or platform strategy. In the US, seed accelerators offer more than $100,000 to startups. Each founder who owns shares in the startup and has attended JFDI will be invited. Each column represents a startup.

Asia 207

Asia Singapore Cofounder Incubator 207

The Startup Magazine

JANUARY 22, 2024

In today’s competitive business landscape, differentiating your brand and amplifying your message requires more than just a great product or service. Whether it’s B2B or B2C, tech or retail, the right PR approach can make a significant difference in how your business is perceived.

PR 146

PR Public Relations Reputation B2C 146

Brandanew

MAY 23, 2016

If you’re a B2B or a B2C business trying to create a personal brand and figuring your way out to tell stories that you care about, this will come in handy! You succeed by winning a customer and being able to differentiate through your brand. Sure, you can differentiate with price, or technology or other such tangible elements.

Differentiation 100

Differentiation B2C B2B Social Media 100

The Startup Magazine

JUNE 26, 2018

A good business or startup name sets the right tone for your business and comes with some of the following benefits: Brand awareness. 2) Keep it Short and Sweet: When brainstorming business or startup name ideas, always have brand recall in mind. Some entrepreneurs like to include industry related terms in their startup name choices.

Naming 92

Naming eCommerce Startup Database 92

Brandanew

APRIL 15, 2016

It is an essential ingredient that differentiates your online brand from a crowd of clones, results in 55% higher website traffic , and 97% more inbound links. However, according to The Content Marketing Institute, only 44% of B2B and 43% of B2C marketers can envision what content marketing success actually looks like.

Marketing 100

Marketing B2C Social Media Germany 100

Mucker Lab

MAY 1, 2013

Instead of funding or founding enterprise software companies – these new startups are increasingly hybrids. In fact they tend to be B2B rather than B2C companies – while the popular bet these days in B2B for many is in “enterprise software” – maybe the better bet is in betting on these software native challengers.

Software 107

Software Silicon Valley Los Angeles Columbus 107

Up and Running

MARCH 20, 2017

Arguably, you shouldn’t spend your hard-earned startup funding on $1000 office chairs. In traditional wisdom, branding was only seen as important in business-to-consumer (B2C) business models. Is it relevant and differentiated? Finally, businesses may wish to save startup money by skimping on building culture.

Social Media 116

Social Media Early Stage Audience Media 116

Hunter Walker

SEPTEMBER 17, 2024

Ethan Kurzweil /early stage investor, new firm TBA] [hunter: When Ethan first joined his previous firm Bessemer Partners, he told me it would just be a few year stint before a startup. For example, Ashley’s background in marketing and comms (across B2B and B2C) differentiates her from many other emerging managers.]

Venture Capital 106

Venture Capital LP Cap Table Portfolio 106

OnlyOnce

DECEMBER 14, 2022

In Startup CXO I wrote that I always think that the French Fry Theory can be applied to many things, usually other food items. In my experience, CMOs who aren’t scaling well past the startup stage are the ones who typically do one or all of the following. The post Signs Your CMO Isn’t Scaling appeared first on The Startup CEO blog.

B2C 62

B2C Differentiation Engineer Search 62

Austin Startup

FEBRUARY 3, 2019

is vital to our startup ecosystem here. And I hope these lessons have an impact beyond Austin angels and startups as well. We are in 62 startups and 19 VC funds now ( our portfolio ), and I have some good data at this point on how profitable our endeavors have been, so I feel pretty qualified to share these lessons with you.

Angel Investor 48

Angel Investor Advisory Board Equity B2C 48

Austin Startup

AUGUST 29, 2017

That goes for any industry, location or product; from enterprise SaaS in my home town of Austin, to live music ticket sales in Virginia, to B2C services in Seattle. The following questions should help you begin assessing your product’s position in market: What are the core differentiators of your product or service?

Differentiation 54

Differentiation Virginia .Net B2C 54

Duct Tape Marketing

DECEMBER 15, 2022

Whereas b2c, I mean m and MS has had a, has a community, right? I mean I think a lot of B2C companies kind of get that. Do you feel like you know what differentiates your business from every other business out there? John Jantsch (05:00): And I think you hit on like the tax strategist. You wanna feel cool.

Community 98

Community Framework Advisory Board Viral 98

Steve Blank

JUNE 23, 2021

This allowed us to emphasize how to differentiate a technical spec from a value proposition and expand on the parts of the business model that are unique for science and engineering startups. Ended in Week 10 as a B2C platform for scheduling on-demand at-home senior care. If you can’t see the Celsius video, click here.

Lean 335

Lean Technology Artificial Inteligence Intellectual Property 335

VC Cafe

JANUARY 16, 2011

Israeli startups in the mobile space are once again showing impressive attendance levels, with 56 Israeli companies exhibiting in the Israeli Pavilion. Established location-based services to enable the CSP offer B2B and B2C services based on mobile positioning, tracking & locating, turn-by-turn navigation and mobile local search.

Mobile 103

Mobile Securities and Exchange Commission Flash IP 103

Software By Rob

AUGUST 18, 2010

Join nearly 6,000 startup entrepreneurs by subscribing to my RSS feed. August 18th, 2010 | Micropreneurship , Startups Building your startup? Follow me Startups for the Rest of Us. If youre trying to grow your startup youve come to the right place. The following is a guest article by Ruben Gamez of Bidsketch.

Software Review 78

Software Review Software Revenue Cofounder 78

VC Cafe

JANUARY 7, 2025

In December 2004, 19 years ago, I started VC Cafe with the simple goal of sharing insights, resources, and perspectives on venture capital and startups (with a spotlight on Israel). LLMs developed quickly and offered startups powerful new tools to build companies on. More on what is “Firgun” and why it matters here.

Generative AI 158

Generative AI Israel Venture Capital ChatGPT 158

ConversionXL

JUNE 2, 2020

Differentiation is about standing out from the noise and giving people a reason to choose you over others. Let me tell you why that is, and how you can differentiate. Sameness is the combined effect of companies being too similar in their offers, poorly differentiated in their branding , and indistinct in their communication.

Differentiation 162

Differentiation Software Review United States Demand 162