Occam's Razor

JANUARY 28, 2013

There is a lot any business — B2C, B2B, A2Z — can learn from Songza. The finest American lawyers hugged the finest Direct Marketing experts and produced this horrendous baby. I love the social nature of sharing playlists. The suggestions engine they have. I'm visiting it on Saturday evening local time.

Web 165

Web Design Marketing Security 165

The Startup Magazine

JANUARY 22, 2024

Unlike direct marketing or sales efforts, the impact of PR can be less tangible. Whether it’s B2B or B2C, tech or retail, the right PR approach can make a significant difference in how your business is perceived. Measuring Success One of the challenges in public relations is measuring success.

PR 145

PR Public Relations Reputation B2C 145

ConversionXL

FEBRUARY 12, 2015

Doesn’t matter if it’s B2B or B2C, ecommerce or SaaS, we’re deadling with (irrational, emotional) human beings. The person needs to be great at usability, psychology, persuasive copywriting, business strategy and direct marketing skills. 3 They (try to) understand human behavior.

Conversion 48

Conversion Analytics Software Review Hiring 48

Occam's Razor

JUNE 6, 2011

If an institution near you provides a course in quantitative or qualitative analytics (even traditional analytics such as direct marketing or market research) then that is also well worth the investment. For profit, non-profit, universities, Fortune 10,000, Forbes 10, B2B, B2C, A2Z etc., Worked hard. That is it.

Analytics 126

Analytics Web Salary Non-Compete 126