Short guide to sales and marketing for start-ups [Guest Post]
VC Cafe
MARCH 15, 2016
You have to invest time and money into building a sales and marketing team to acquire customers beyond early adopters. To begin with, let’s illustrate the sales process with a simple graphic of the funnel that comes from an excellent post on Stratechery about marketing channels. Online chat. And by that I mean get used to it ”.
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