Occam's Razor

FEBRUARY 20, 2012

If you are a regular reader of this blog you know how deeply fond I am of the Acquisition, Behavior, Outcomes framework. No business, B2C or B2B or here2there, can exist without a robust YouTube strategy. Awesome, right? #3. How smart is their digital marketing strategy? Now it's time for acquisition.

Web 139

Web Analytics Technical Review Affiliate 139

ConversionXL

MAY 1, 2019

In addition to critiquing ambiguous frameworks for “learning styles,” the authors lamented their widespread use: systematic studies [.] That’s true even among B2B customers who are supposedly more rational than their B2C counterparts. Myth 1: Using someone’s preferred learning style increases knowledge retention.

Marketing 124

Marketing Sales Cycle Retention Differentiation 124

Duct Tape Marketing

MARCH 17, 2023

09:24] What are the significant like channel differences even, or approaches to a B2B marketer as opposed to a B2C marketer? [12:44] But first of all, the first edition was B2B and B2C, and this edition is exclusively B2B. Louis Gudema (09:33): Well, and I'm gonna talk about the leading B2C companies, the p and gs and those Yeah.

B2B 97

B2B Marketing B2C ChatGPT 97

ConversionXL

AUGUST 21, 2019

Copyhackers’ email specialist, Nikki Elbaz , points out that, in B2C, some products are solutions to problems, while others exist for sheer delight ( or amusement ). For this reason, Elbaz says, “the Problem-Agitation-Solution (PAS) framework can be particularly effective for B2B sales emails.”. See how (plus social proof).”.

B2B 131

B2B Technical Review Email Sales 131

Duct Tape Marketing

MARCH 23, 2023

09:29] So you have a framework called: BEST, can you explain it? [13:50] So every brand, no matter the industry, whether you're B2B or B2C, there's something that is interesting about your brand. So you, I have a framework that I think you probably refer to it as "best" because that's what it's spells, B E S T.

Framework 95

Framework Audience Audio Elevator Pitch 95

View from Seed

SEPTEMBER 3, 2015

As a result, Vin has a great framework for deciding if this is a viable path for your product. Why Vin decided to pivot the business (read: launch a second startup) and what he learned going from B2C to B2B. Exactly how Vin launched Yipit.com and built his list to the initial 20K and 50K users. You can subscribe here. TractionPodcast.

Framework 120

Framework Cofounder Seed Stage B2C 120

Austin Startup

APRIL 17, 2017

Candidates will learn our culture and how to go through steps of sales cycle with Lead Generation, B2B and B2C sales and account management. The Software Development Intern must have experience with HTML5/CSS3/JavaScript as well as using web development frameworks like node.js, JQuery, ReactJS, angular.js.

Semantic 48

Semantic Social Media Database Artificial Inteligence 48

Austin Startup

NOVEMBER 29, 2017

This 4-part story, however, explores the Austin ecosystem based on the 4Cs framework —  culture , capital , customers, and competencies. In addition to the B2C market, companies in Austin are also in a formidable position to service business customers. Should Early Stage Startups Move to Austin because of Customers?

Early Stage 54

Early Stage Austin Silicon Valley San Antonio 54

Mucker Lab

APRIL 6, 2023

If you work in B2C or e-commerce, you optimize that Add to Cart flow like crazy because that is your revenue. You may do those in waves or it may happen in parallel, but in general, you need to have that framework of “let's figure out the foundation and then pour more gas on the fire.” This is a framework I use.

Product 78

Product CTO Hire Startup Fractional CTO 78

ConversionXL

OCTOBER 4, 2021

Email generates as much as $42 for every dollar spent , and is a top-three marketing channel for 87% of B2B and 76% of B2C marketers. Keep your objectives within reach by following the SMART framework: Image source. BAB is a conversion-driven framework that works in three parts. Step 2: Find the right email marketing software.

Email 136

Email Customer Marketing Software Review 136

ConversionXL

JUNE 16, 2022

Create a framework or marketing playbook that outlines the required cross-selling content and offers for different segments at different points in the customer journey. B2C or B2B, all marketing is people talking to people. It ensures every customer sees the right messaging at every stage, from curious visitor to loyal customer.

B2B 129

B2B Email Sales Acquisition 129

Occam's Razor

NOVEMBER 13, 2009

No dragging of the feet, the book starts with a bang by laying out the framework that will be the center of every company that will leverage data (qualitative, quantitative, competitive) on the web. It is not a hard book to read, though it is brain food. It is the one reason we can't achieve the greatness we so richly deserve.

Analytics 71

Analytics Web Technical Review Metrics 71

ConversionXL

JUNE 8, 2017

And if you are in SaaS, you could certainly work also with the AARRR framework designed by Dave McClure : Image Source. I encourage you to look at the PXL framework developed by CXL. You can check the Web Marketing and Measurement Model by Avinash Kaushik (who is an analytics legend): Image Source. Design and Orchestrate Experiences.

Programming 97

Programming Revenue Analytics Software Review 97

Steve Blank

NOVEMBER 4, 2021

The Market Definition Canvas works for both B2C and B2B applications. Jobs-to-be-Done Theory: A Framework for Understanding Customer Needs. The Jobs-to-be-Done Market Definition Canvas is designed to help you define the market you are in or have chosen to serve as [a group of people] + [the job they are trying to get done].

Customer 427

Customer Marketing Lean Vertical 427

David Teten

SEPTEMBER 23, 2017

In venture capital in particular, early-stage companies are often operating in frontier industries, where the rules are unpredictable and conventional analytic frameworks may be misleading. The majority of funds are using the popular B2C websites and services for basic due diligence, e.g., Linkedin, Twitter, HackerNews.

Private Equity 60

Private Equity Venture Capital Equity Technical Review 60

ReadWriteStart

JULY 23, 2021

For B2C Brands, they would say Monday and Wednesday. And there are only five simple steps that you need to follow to write a story using the Hero’s Journey Framework. This simple thing is a framework that’s also being used in many movies, a lot in TV series, but it works. Phase :- Test Phase. People love stories.

Viral 216

Viral Algorithm Framework B2B 216

ConversionXL

FEBRUARY 12, 2015

Doesn’t matter if it’s B2B or B2C, ecommerce or SaaS, we’re deadling with (irrational, emotional) human beings. Humans don’t come with an operating manual, but we do have some scientific research and frameworks we can rely on to help us in our optimization work. . #3 They (try to) understand human behavior.

Conversion 48

Conversion Analytics Software Review Hiring 48

YoungUpstarts

MAY 24, 2017

Free with ads model is popular within products targeted to B2C markets. Steve Blank promotes this framework and it has been used by a lot of startups in the Silicon Valley. you could develop a basic CRM system that would be free and charge for its customization according to the needs of a specific client.

Startup 173

Startup Viral Silicon Valley B2C 173

Duct Tape Marketing

NOVEMBER 23, 2016

The individual behaviors recorded and data points assessed will differ from company to company and industry to industry – but the result is a consistent, data-driven framework for prioritizing and segmenting all of those leads generated by your content and marketing initiatives. Drop him a note here.

Lead Generation 28

Lead Generation Baltimore Programming Framework 28

David Teten

DECEMBER 3, 2019

The majority of funds are using the popular B2C websites and services for basic due diligence, e.g., Linkedin, Twitter, HackerNews. TruthFinder and Intelius provide basic background vetting. Pacer is useful to search prior litigation, bankruptcies, etc.

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

ConversionXL

APRIL 22, 2015

Introducing: ResearchXL™ framework. B2B and B2C. ResearchXL is a framework that will help you discover what really matters, so you can increase the number of winning tests, and increase the impact per successful experiment. Use the framework as your tool, your guide, your process map. It just makes sense. (If

Analytics 48

Analytics Technical Review Conversion Framework 48

View from Seed

SEPTEMBER 11, 2019

But here’s some examples or frameworks to consider. If in the long run your B2C business is likely to have an ad-based revenue model, the ability to acquire a large number of users at zero or extraordinarily low cost is critical. A) Pre-Product Companies. Once you cross the chasm of launching v1.0,

Seed Stage 149

Seed Stage B2B Seed Capital Revenue 149

Occam's Razor

JULY 22, 2013

The world does not need a new business framework. seconds)" for business framework on Google today. But most of the frameworks available to us solve for divisional silos. Most of the frameworks we have also don't optimally capture the complexity of digital marketing and measurement. Why build a framework?

Framework 164

Framework Marketing Metrics Audience 164

Occam's Razor

OCTOBER 10, 2011

I want to propose a framework you can use to measure success using metrics that matter for one simple reason: They actually measure if you are participating in the channel in an optimal fashion. If you don't fall into those two categories then this social media measurement framework might not apply to you. to quantify that.

Social Media 166

Social Media Metrics Conversion Media 166

YoungUpstarts

FEBRUARY 23, 2015

Messages must also be differentiated between Business to Consumer (B2C) and Business to Business (B2B) customers: B2C messages are driven by offers that communicate a sense of well-being, convenience, security, productivity/increased significance, exclusivity, continuity, positive social sharing or possibility.

Social Media 100

Social Media Campaign SEO B2C 100

Hunter Walker

SEPTEMBER 17, 2024

For example, Ashley’s background in marketing and comms (across B2B and B2C) differentiates her from many other emerging managers.] if you have a clear investment framework and partner with founders consistent with that thesis you can quickly build a reputation. Your portfolio is your brand.

Venture Capital 106

Venture Capital LP Cap Table Portfolio 106

The Equity Kicker

FEBRUARY 7, 2017

This chart, from First Round Capital’s recent post Leslie’s Compass: A Framework for Go-To-Market Strategy is super interesting. The power of this framework is that it can expose fundamental challenges to the viability of a plan even when it is only a concept, and then it can suggest ways to address those challenges.

Marketing 60

Marketing Framework B2C Valuation 60

OnlyOnce

FEBRUARY 21, 2018

I’m a big believer in the diminishing differences between the B2C and B2B universes, but this area may be one where the difference is still sharp. Low prices might lure prospects to your doorstep, but they’re not going to keep buying your product if it’s not of sufficiently high quality.

B2B 74

B2B B2C Vertical Reputation 74

Duct Tape Marketing

JANUARY 7, 2020

Some business owners have written off the concept of paid search because they’re not a retailer or B2C. And it doesn’t matter what kind of business it is—B2B or B2C, retailer or service provider—people are opening up a search browser to find you online. I only expect the reach of these ads to expand further.

Search 78

Search PPC Kansas City B2C 78

Occam's Razor

NOVEMBER 2, 2015

In this post let's look at each Social Network, see what B2B and B2C brands are doing there today, from that draw lessons as to 1. Higher Order Bits: Human vs. Business, Success KPIs, S-T-D-C Framework, MoR Test. The Business Framework. The framework is not a funnel (#funnelsaredeadlonglifefunnels). million Likes.

Social Media 60

Social Media Media B2C B2B 60

ConversionXL

APRIL 27, 2019

A B2C ecommerce company may have just a few clearly defined phases; a B2B SaaS company selling to the Fortune 100 may have more. How to build a customer journey map in 5 steps. Step 1: Define the behavioral stages. Image source ). Depending on your business, customers may go through different stages while navigating your site.

Customer 100

Customer Analytics B2C Conversion 100

Up and Running

NOVEMBER 3, 2016

The Jobs-To-Be-Done Framework paired with Qualaroo. To get the most out of Qualaroo, Gamez recommends pairing it with the Jobs-To-Be-Done Framework, a theoretical framework and mapping tool which helps capture customer needs. “After all, success is only success when it can be measured.”.

Marketing 60

Marketing Social Media Analytics Framework 60

OnlyOnce

FEBRUARY 21, 2018

I’m a big believer in the diminishing differences between the B2C and B2B universes, but this area may be one where the difference is still sharp. Low prices might lure prospects to your doorstep, but they’re not going to keep buying your product if it’s not of sufficiently high quality.

B2B 48

B2B B2C Vertical Reputation 48

Duct Tape Marketing

MARCH 10, 2020

John Jantsch: So before we get into kind of the framework and what the book is really, kind of breaking the book down in chunks, what would be the scope of the application? So the first chapter in the book, the first content chapter, the first letter in the framework, is an R for reactance. The five fit into a framework.

Sales 87

Sales Marketing Framework Pennsylvania 87

Duct Tape Marketing

MARCH 14, 2024

Hopefully they've actually developed some methodologies, some frameworks that they can bring and immediately bring to your business. The right person is going to actually drive marketing results and ROI with proven methodologies and best practices, they're going to be experienced. I already mentioned this idea of holding you accountable.

Hiring 91

Hiring Leadership Email Campaign 91

Duct Tape Marketing

DECEMBER 15, 2022

The Proven Framework For Building A Thriving Community written by John Jantsch read more at Duct Tape Marketing. Whereas b2c, I mean m and MS has had a, has a community, right? I mean I think a lot of B2C companies kind of get that. Marketing Podcast with Liz Lathan. We have to get out there where the masses are.

Community 98

Community Framework Advisory Board Viral 98

www.rocketwatcher.com

NOVEMBER 8, 2010

I’ve seen online B2C startups use Dave McClure’s Startup Metrics for Pirates as a starting point for measuring what marketing is doing. 5 Reasons to Stop Exhibiting at Trade Shows A New Marketing Framework If Your Message Works, Don’t Tinker With It 04. Nov, 2010 The Dangers of Outsourcing Content Creation 01.

B2B 42

B2B Metrics Marketing Startup 42