ConversionXL

MAY 1, 2019

In addition to critiquing ambiguous frameworks for “learning styles,” the authors lamented their widespread use: systematic studies [.] That’s true even among B2B customers who are supposedly more rational than their B2C counterparts. What do executives typically review before a buying decision?

Marketing 124

Marketing Sales Cycle Retention Differentiation 124

Occam's Razor

NOVEMBER 13, 2009

It is not a technical book, though it will make you technically dangerous. No dragging of the feet, the book starts with a bang by laying out the framework that will be the center of every company that will leverage data (qualitative, quantitative, competitive) on the web. Review the book. Glory will be yours!!

Analytics 71

Analytics Web Technical Review Metrics 71

ConversionXL

JUNE 8, 2017

According to a recent academic study, “a typical Netflix member loses interest after perhaps 60 to 90 seconds of choosing, having reviewed 10 to 20 titles (perhaps 3 in detail) on one or two screens.” As often, it’s more of a people problem than a technology problem. Acquisition segments. Contextual segments.

Programming 97

Programming Revenue Analytics Software Review 97

Austin Startup

NOVEMBER 29, 2017

This 4-part story, however, explores the Austin ecosystem based on the 4Cs framework —  culture , capital , customers, and competencies. There is a middle class that is growing due to the tech boom. In addition to the B2C market, companies in Austin are also in a formidable position to service business customers.

Early Stage 54

Early Stage Austin Silicon Valley San Antonio 54

Duct Tape Marketing

MARCH 23, 2023

09:29] So you have a framework called: BEST, can you explain it? [13:50] Click on over and give us a review on iTunes, please! So every brand, no matter the industry, whether you're B2B or B2C, there's something that is interesting about your brand. You want to kind of go through that framework. Like this show?

Framework 95

Framework Audience Audio Elevator Pitch 95

Mucker Lab

APRIL 6, 2023

A lot of times as founders–especially technical founders, engineers, product people–believe if we build this awesome feature that solves your pain point, you should come and use it. If you work in B2C or e-commerce, you optimize that Add to Cart flow like crazy because that is your revenue. This is a framework I use.

Product 78

Product CTO Hire Startup Fractional CTO 78

ConversionXL

APRIL 22, 2015

You could have an in-house user research lab with fancy neuroscience technology and 25 researchers, actively track 5000 metrics across 500 segments and what not – but it would not only cost a lot (likely way more than the profit from testing wins), it would be distracting and silly. Introducing: ResearchXL™ framework.

Analytics 48

Analytics Technical Review Conversion Framework 48

Duct Tape Marketing

NOVEMBER 23, 2016

The individual behaviors recorded and data points assessed will differ from company to company and industry to industry – but the result is a consistent, data-driven framework for prioritizing and segmenting all of those leads generated by your content and marketing initiatives. Drop him a note here.

Lead Generation 28

Lead Generation Baltimore Programming Framework 28

Duct Tape Marketing

DECEMBER 15, 2022

The Proven Framework For Building A Thriving Community written by John Jantsch read more at Duct Tape Marketing. Click on over and give us a review on iTunes, please! Whereas you always look at the reviews on Amazon, you always put it to Slack and find out what your community does. Marketing Podcast with Liz Lathan.

Community 98

Community Framework Advisory Board Viral 98

Occam's Razor

JUNE 11, 2014

From B2C to B2B. Empower customer reviews that are actually helpful. B2C sites like Travelocity and Fry's have not cornered the market on this. Personalization is hard from a technology perspective. The information (reviews, pictures etc) contributed for free by existing Rent The Runway users. Both, doable.

Design 151

Design Software Review Technical Review Mobile 151

Occam's Razor

SEPTEMBER 15, 2014

They use different technologies of course, and different distribution mechanisms. To use my See-Think-Do-Care framework , mobile websites have to solve for See, Think and Do while mobile apps usually have to solve for Care. It does not matter if you are a B2B or B2C or A2K, you will always see this. You have many choices.

Analytics 143

Analytics Metrics Mobile DC 143

Occam's Razor

FEBRUARY 10, 2016

While I can't know all the goals you should set (and the economic value you should use for each goal), let me share with you five goals that every business, B2B or B2C, should set up in their analytics practice (in Google Analytics, IBM Analytics, Adobe Analytics, or whatever it is that you are high on right now).

Analytics 60

Analytics eCommerce Metrics Acquisition 60

Cracking the Code

OCTOBER 10, 2008

The top performing SaaS companies typically achieve annual customer renewal rates above 90% - with most of the churn due to death (bankruptcies) or marriage (acquisitions) - and over 100% renewals on a dollar value basis due to up-sells into this installed base. Cashflow is the other key metric.

Software Review 48

Software Review North America Europe Metrics 48

steveblank.com

JULY 8, 2011

interactions, widgets, effects Django – high-level Python framework Cappuccino – open source framework for app development Kodingen – cloud development environment, code editor, hosting service, collaboration platform. WebSequenceDiagrams - sketch sequence diagrams.

Software Review 110

Software Review Startup Silicon Valley Analytics 110

ConversionXL

APRIL 12, 2017

Crappy or outdated technology. PAS framework: problem, agitation, solution. Review – Trust Your Users (Any marginal change you make, you don’t know if it’s good or bad.). Framework for framing the discipline. Success potential is: technical fit, functional fit, competence fit, experience fit, cultural fit.

San Antonio 86

San Antonio Metrics B2B Analytics 86

ConversionXL

AUGUST 1, 2017

Retention is the behavioral indicator of loyalty, whereas loyalty is usually attitudinal (though technically retention could be considered behavioral loyalty). Second, the costs of a loyalty strategy are easy to account for – it’s easy to add up costs for support, technology, campaign costs, etc. wouldn’t be as important).

Customer 114

Customer Retention B2C Programming 114

ConversionXL

AUGUST 1, 2017

Retention is the behavioral indicator of loyalty, whereas loyalty is usually attitudinal (though technically retention could be considered behavioral loyalty). Second, the costs of a loyalty strategy are easy to account for – it’s easy to add up costs for support, technology, campaign costs, etc. wouldn’t be as important).

Customer 91

Customer Retention B2C Programming 91

ConversionXL

JUNE 2, 2020

Scott Brinker maintains the marketing technology landscape project. Byron Sharp and the Ehrenberg-Bass Institute have criticized differentiation, arguing that its role in the B2C setting is less important. Focusing on the unique design or technology in a product can help distinguish it in the marketplace. Market saturation.

Differentiation 162

Differentiation Software Review United States Demand 162