Duct Tape Marketing

DECEMBER 15, 2022

Whereas b2c, I mean m and MS has had a, has a community, right? I mean I think a lot of B2C companies kind of get that. And then you have everybody go back across those challenges and write their name and phone number on ones that they've solved and can help each other with love that. That's just marketing assessment.co.

Community 91

Community Framework Advisory Board Viral 91

ConversionXL

JUNE 16, 2019

This post applies Jakob Nielson’s 10 Usability Heuristics to B2B websites that focus on lead generation (as well as “high consideration” B2C sites that lack any transactional functionality). Compare that to Georgia-Pacific. Don’t stretch their short-term memory; put field names outside of the form.

B2B 73

B2B Design Matching Search 73

ConversionXL

MARCH 30, 2015

Here are some ideas about of how you can apply 10 Jakob Nielsen Usability Heuristics to lead generation websites in the B2B or high consideration B2C realm, where there isn’t necessarily any transactional functionality, e.g. e-commerce, user registrations, etc. Now look for example at Georgia Pacific Corporation. Image Credit.

B2B 48

B2B Web Design B2C 48

Duct Tape Marketing

FEBRUARY 27, 2015

It’s not your brand name. It’s stayed with me through the years while working with B2B and B2C clients. “A Branding Georgia Gallagher Georgie Gallagher' What is a brand? Here’s what it’s not. It’s not your registered trademark. And it’s not your great logo you spent $10,000 on. It’s much more than that.

Georgia 28

Georgia B2C B2B Small Business 28

online.wsj.com

SEPTEMBER 23, 2012

NAME Comcast. NAME Verizon Communications. NAME Yahoo. NAME Shikhar Ghosh. NAME Toby Stuart. NAME Daniel Dreymann. NAME Charles Holloway. NAME David Cowan. Consumer Services (B2C). Domain Name/Basic Site. Why use your real name? Please enter your first and last name.

Venture Capital 107

Venture Capital Software Review Rhode Island North Dakota 107