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Digital Design & User Experience Best Practices: Happiness + Profits!

Occam's Razor

From B2C to B2B. Empower customer reviews that are actually helpful. B2C sites like Travelocity and Fry's have not cornered the market on this. If the mobile phone did not have a back-button hard-coded into the hardware perhaps I would try to read the. Empower customer reviews that are actually helpful.

Design 151
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How to Calculate & Maintain a Healthy Customer Acquisition Cost (CAC)

ConversionXL

Cost of software/hardware used in sales and marketing Agency, PR, or any third-party costs involved in sales and marketing. It’s a sign that you need to review CAC of your prominent channels and look at the growth marketing funnel to understand where the fault lines are. But “Total spend on acquiring customers” can be ambiguous.

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25 Entrepreneurs Explain How They Came Up With Their Business Names

Hearpreneur

We were trying to pick a name that would indicate what it is we do since we are a B2C company. Photo credit: Jenna Green. Thanks to Jenna Green, Moscow Muled ! #12- We are a review platform for VoIP services. We spent a good amount of time trying to pick a name as I’m sure most business owners do. 12- Brainstorming.

Naming 152
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Suck Less | A Plea For User-Centric Design: Powered By You!

Occam's Razor

It does not matter if you are are B2B or B2C. They have an approach to simplicity in software that is closer to a pure Google experience (when compared to the nails scratching a blackboard irritation that is personified in the Samsung phones). Turns out you have to click on the Unlocked green icon. Extremely frustrating.

Design 87
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See-Think-Do: A Content, Marketing, Measurement Business Framework

Occam's Razor

Perhaps you wake up in the morning and walk into a store and buy new clothes (or expensive software from Oracle). If you are in the See or Think consideration stages, there are plenty of engagement points for you (marked in green and orange respectively). You are B2C or B2Q or Non-profit or an Adult-oriented business.

Framework 164
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How to get the most out of your Christmas sale on a budget on Adwords

Duct Tape Marketing

Due to the limited budget we want total control over the keywords that your ads are shown on, and for that reason, Broad is not the match type for this activity. This shouldn’t take any time, and doesn’t have to be at a designer level, you can do this in any image editing software.

Sales 28