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Don’t Sleep on Consumer Tech: AI is Changing Everything

VC Cafe

B2C founders are surely no strangers to the adage ‘Consumer is hard’ – it’s not just the scarcity of funding that is challenging: consumer taste is fickle and competition includes most of the tech giants. But change seems to be brewing in the B2C space, powered by the fast advancements in AI and generative AI.

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Why Do Consumer IPOs and B2B IPOs Get Treated Differently?

View from Seed

2019 is off to an exciting start for IPOs of VC-backed startups. Zoom is a B2B company Pinterest and Lyft are obviously B2C companies. In some respects though Zoom has had the most “successful” IPO of the three companies, which has surprised some folks. Something similar happened with Snapchat in 2017 with their IPO.

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What Boston’s Top Consumer Tech Leaders Think About Boston’s Consumer Tech Struggles [#BostonB2C Recap]

View from Seed

The tweet that really spoke the most truth to this discussion (just check the replies for proof), was from Mike Troiano, a well-known marketer and CMO of Actifio, which is considered to be IPO-bound in the next year or two. Here’s Mike’s comment: Boston’s B2C problem is one of values.

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The Entrepreneur's Guide to Customer Development

Startup Lessons Learned

This new volume also tackles examples from the Internet and wireless startups of today, both B2B and B2C. This new volume also tackles examples from the Internet and wireless startups of today, both B2B and B2C. Four Steps primarily centers its stories and case studies on B2B hardware and software startups.

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Marketing Your Startup: A Billion-Dollar Company’s First Marketer Reflects Back

View from Seed

Ellie Mirman was the first marketer hired by the CMO of HubSpot, the Boston-based marketing software startup that IPOed in 2014. NextView Ventures: Thinking back to before anyone knew HubSpot or the company was headed towards an IPO, where did you even start to market the company? Where do you start?

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Founder and CEO Revolutionize the Breastfeeding World Through her Company

Hearpreneur

Also, continuing research and development, as well as adding to our product line, developing excellence in our manufacturing processes with high-quality assurance and finally, developing B2B and B2C relationships that will produce sales growth and ensure customer satisfaction.

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Why Do Consumer IPOs and B2B IPOs Get Treated Differently?

Agile VC

2019 is off to an exciting start for IPOs of VC-backed startups. Zoom is a B2B company Pinterest and Lyft are obviously B2C companies. In some respects though Zoom has had the most “successful” IPO of the three companies, which has surprised some folks. Something similar happened with Snapchat in 2017 with their IPO.

IPO 100