ConversionXL

MARCH 4, 2016

Technology is changing the way sales is conducted. And as I mentioned, technology is making sales generally more sophisticated. Content management, sharing and tracking: Allow teams to manage, share and track engagement on their content (documents, videos, webpages, images etc.) The two aren’t disconnected, though.

B2B 48

B2B Sales Technical Review Software Review 48

ConversionXL

JUNE 8, 2017

According to a recent academic study, “a typical Netflix member loses interest after perhaps 60 to 90 seconds of choosing, having reviewed 10 to 20 titles (perhaps 3 in detail) on one or two screens.” ” How does Netflix manage to find the right show for the right user so quickly? Image Source. Acquisition segments.

Programming 97

Programming Revenue Analytics Software Review 97

www.clickz.com

JANUARY 7, 2013

B2C Email Marketing Email Marketing Optimization Advanced Email Marketing Email Marketing Best Practices Email Marketing. Social Media Community Management Social Commerce Social Integration Social Media Smarts. Ad Industry Metrics. BTW, use these charts to persuade your management team!). B2C Email Marketing.

Social Media 86

Social Media Media B2C New York 86

www.forentrepreneurs.com

FEBRUARY 2, 2010

SolidWorks 2: The best VAR management program in the world? SolidWorks 3: The best VAR management program in the world? However there is a lot of value in looking at these same metrics for all other businesses. Metrics on all aspects of the customer acquisition process to find out what can be improved.

Acquisition 103

Acquisition Cost Customer Entrepreneur 103

Seeing Both Sides

JULY 11, 2013

B2C sales and customer acquisition efforts are a different matter (and one I''ll perhaps address in a future blog), but for B2B, those three models are the most common pattern. To that point, a well-run telesales operation will be super metrics-driven. I''ll discuss each one below. 1) Enterprise Sales.

Sales 50

Sales Technical Review Software Review B2B 50

Occam's Razor

SEPTEMBER 15, 2014

They use different technologies of course, and different distribution mechanisms. They will need two different implementations, it is quite likely that you will end up with two sets of metrics (more people focused for mobile apps, more visit focused for sites). Google Tag Manager is one such solution. It is free.

Analytics 143

Analytics Metrics Mobile DC 143

Startup Lessons Learned

MAY 14, 2009

Lessons Learned by Eric Ries Thursday, May 14, 2009 The Lean Startup Workshop - now an OReilly Master Class My rate of posting has been much lower lately, and this is mostly due to preparations for the upcoming Lean Startup Workshop on May 29. I joined a financial services tech startup in 1999. May 14, 2009 5:23 AM David said.

Lean 60

Lean San Francisco Continuous Deployment Software Review 60

Hearpreneur

SEPTEMBER 18, 2020

These 6 KRIs are The CHICAGO MetricsR and are the result of an aggregation algorithm based on any number of tactical metrics. Since basis of the company was to create, track, and report out on metrics it fit with the theme and the name, hence, CHICAGO MetricsR. We are a review platform for VoIP services. 3- Name description.

Naming 152

Naming India Chicago Entrepreneur 152

ConversionXL

NOVEMBER 8, 2018

They range from straightforward technical optimizations to complex, long-term efforts to differentiate through a superior consumer experience. translate more efficiently for current voice technology than others (“What’s a good MBA program on the West Coast that offers evening classes and generous scholarships?”). stars, 9 reviews).

B2B 100

B2B eCommerce Search Non-Compete 100

Up and Running

JANUARY 18, 2021

That same research highlights the preference extends to B2B and B2C customers, and only 20% of B2B shoppers want to return to in-person sales. using the technology to make a purchase. Make this a review process for everything you do, from search ads and capabilities to your website and even emails and offers you send.

eCommerce 150

eCommerce B2B Forecast Demand 150

ConversionXL

MARCH 18, 2019

Their reviews and testimonials build credibility and trust. In a world of fake news and fake reviews—only 37% of B2B buyers trust vendors—genuine customer success stories are precious assets. One study suggests that B2B buyers are even more emotional than B2C buyers.). Third-party endorsement is powerful. Four more things.

B2B 134

B2B Non-disclosure Agreement Technical Review Naming 134

Steve Blank

NOVEMBER 5, 2009

We also talk about cash flow management rather than fund-raising though – watch and justifying expenses by cash coming in that matches or exceeds. Reply Week 2 – Customer Discovery & Listening « Iain’s Chips & Tech , on November 6, 2009 at 9:44 am Said: [.]

Customer Development 270

Customer Development Developer Customer Silicon Valley 270

Mucker Lab

APRIL 6, 2023

A lot of times as founders–especially technical founders, engineers, product people–believe if we build this awesome feature that solves your pain point, you should come and use it. If you work in B2C or e-commerce, you optimize that Add to Cart flow like crazy because that is your revenue. That’s never happened. Just get it to work.

Product 78

Product CTO Hire Startup Fractional CTO 78

ConversionXL

MAY 1, 2019

Trend lines aren’t impressive if they track metrics that appear distant from business goals. That’s true even among B2B customers who are supposedly more rational than their B2C counterparts. The manager may read the executive summary. What do executives typically review before a buying decision?

Marketing 124

Marketing Sales Cycle Retention Differentiation 124

Occam's Razor

JUNE 11, 2014

From B2C to B2B. Empower customer reviews that are actually helpful. B2C sites like Travelocity and Fry's have not cornered the market on this. Personalization is hard from a technology perspective. The information (reviews, pictures etc) contributed for free by existing Rent The Runway users. Both, doable.

Design 151

Design Software Review Technical Review Mobile 151

Occam's Razor

FEBRUARY 10, 2016

"Analysts" spewing data out left right and center, after spending so much time tagging and re-tagging and Google Tag Managering. I can report on pageviews and bounce rates and sessions and all the other lovely metrics we normally obsess about. Now, all those other metrics suddenly have a purpose and context.

Analytics 60

Analytics eCommerce Metrics Acquisition 60

Austin Startup

JUNE 26, 2019

If you’re a founder/product manager/business owner, I encourage you to find that out! Turns out my network (of politicos and do-gooders) is not one of accredited tech investors (meaning they meet income and net wealth thresholds and choose to make investments at all, and specifically in startups). and the outcomes. “If Of course I do.

Silicon Valley 54

Silicon Valley Startup B2C Sweat Equity 54

Occam's Razor

FEBRUARY 20, 2012

Advertising on the site is a Micro Conversion (the SavvyMoney ad above with the link Manage Your Debt). The Write A Review call to action (the more reviews there are on credit cards, the more valuable the site is for comparison shoppers the more people will come and do business with them). Check the Google Analytics metrics.

Web 139

Web Analytics Technical Review Affiliate 139

Seeing Both Sides

AUGUST 16, 2012

“TripAdvisor is to travel reviews what Kleenex is to tissues.”. . Founded in 2000 by Stephen Kaufer and Langley Steinert, Boston-based TripAdvisor is a travel website that provides reviews and other information for consumers about travel destinations around the world. Going B2C was daunting and not in our core DNA,” Kaufer remarked.

Part-Time VPE 54

Part-Time VPE Software Review Costa Rica Technical Review 54

ConversionXL

APRIL 22, 2015

You could have an in-house user research lab with fancy neuroscience technology and 25 researchers, actively track 5000 metrics across 500 segments and what not – but it would not only cost a lot (likely way more than the profit from testing wins), it would be distracting and silly. B2B and B2C.

Analytics 48

Analytics Technical Review Conversion Framework 48

ConversionXL

APRIL 11, 2016

Research conducted in 2014 found that 73% of American B2C marketers think video is an effective content marketing tactic. This is especially true for highly technical, complex or new / innovative products. Wistia shows which metrics can be used to help you measure various factors (e.g. How do most visitors feel about video?

Video 48

Video Conversion Mobile Search 48

Cracking the Code

OCTOBER 10, 2008

Effectively measuring and understanding your CAC and CLTV metrics are key to future success. Bessemer SaaS Law #1: Your key monthly business metrics are: CMRR (Committed Monthly Recurring Revenue), Churn, and Cash flow - “Bookings” is for suckers. Brian, Paglo www.paglo.com. Great list! Great list! Philippe Botteri.

Software Review 48

Software Review North America Europe Metrics 48

ConversionXL

APRIL 12, 2017

Jared Spool: Is Design Metrically Opposed? Useless measures and silly metrics. Metric: A measure we track (usually over time). A metric should tell you what you will do differently. Combine qualitative usability research and quantitative custom metrics (not metrics that come out of the box). Image Credit.

San Antonio 86

San Antonio Metrics B2B Analytics 86

ConversionXL

AUGUST 1, 2017

Retention is the behavioral indicator of loyalty, whereas loyalty is usually attitudinal (though technically retention could be considered behavioral loyalty). Second, the costs of a loyalty strategy are easy to account for – it’s easy to add up costs for support, technology, campaign costs, etc. Image Source.

Customer 114

Customer Retention B2C Programming 114

ConversionXL

AUGUST 1, 2017

Retention is the behavioral indicator of loyalty, whereas loyalty is usually attitudinal (though technically retention could be considered behavioral loyalty). Second, the costs of a loyalty strategy are easy to account for – it’s easy to add up costs for support, technology, campaign costs, etc. Image Source.

Customer 91

Customer Retention B2C Programming 91

ConversionXL

OCTOBER 30, 2021

However, with every new technology, channel, and distraction served up by the internet, that journey becomes less linear, and the traditional funnel becomes less relevant. According to Statista , Facebook is strong for both B2B and B2C marketers, LinkedIn is better suited to B2B marketing, and Instagram is best for B2C marketers.

Customer 140

Customer Marketing Social Media CPA 140

ConversionXL

JUNE 2, 2020

Scott Brinker maintains the marketing technology landscape project. Byron Sharp and the Ehrenberg-Bass Institute have criticized differentiation, arguing that its role in the B2C setting is less important. Focusing on the unique design or technology in a product can help distinguish it in the marketplace. Market saturation.

Differentiation 162

Differentiation Software Review United States Demand 162

steveblank.com

JULY 8, 2011

Home Books for Startups Guide Secret History-Bibliography Steve Blank Startup Tools Steve Blank Entries RSS | Comments RSS Email Subscription Get Steve Blank via your RSS Feed RSS - Posts RSS - Comments Categories Air Force (12) Ardent (10) Audubon (1) Big Companies versus Startups: Durant versus Sloan (39) Business Model versus Business Plan (..)

Software Review 110

Software Review Startup Silicon Valley Analytics 110