The B2C SaaS Landscape and the Bundle Wars
VC Cafe
SEPTEMBER 21, 2020
The tech industry is obsessed with the consumer subscription model, or B2C SaaS. Many startups are hoping to be the next name on that list. Churn in Consumer SaaS is expected to be higher than traditional Enterprise SaaS models and LTV vs. CAC is a metric to watch. Subscription fatigue?
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