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There are aspects of the process that are more applicable to those big fortune 500 or big, you know, whether it's B2B or B2C. John Jantsch (23:20): Heirloom is the name of, uh, my favorite little tiny bakery in, in Kansas city, Missouri, a actually by the way. John Jantsch (04:54): Similar. If you wanna read those.
I live in Kansas City, Missouri. In other words, if you’re trying to check on results and track results, sometimes it’s a little challenging if your IP address is in Kansas City, Missouri. So on this B2C, this basement waterproofing company that just does business in their town, what do they need to focus on?
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