article thumbnail

25 Entrepreneurs Explain How They Came Up With Their Business Names

Hearpreneur

What exactly is going to be the name of your business? Whatever the inspiration or relation may be, the naming of your business is one of the most important parts of becoming a CEO. Since basis of the company was to create, track, and report out on metrics it fit with the theme and the name, hence, CHICAGO MetricsR.

Naming 152
article thumbnail

Tune In, Turn On, Drop Out – The Startup Genome Project

Steve Blank

Your name has come up a lot in that regard. B2C vs. B2B is not a meaningful segmentation of Internet startups anymore because the Internet has changed the rules of business. Let me know if this interests you and if you have any time to speak.&#. It was signed Max Marmer. “How old are you?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

How To Create A Brand Name For Your Company

Duct Tape Marketing

How To Create A Brand Name For Your Company written by John Jantsch read more at Duct Tape Marketing. He also has a new book: Brand Naming: The Complete Guide to Creating a Name for Your Company, Product, or Service. 5:20] Are there attributes from a general perspective that your brand name should have? [6:55]

Naming 90
article thumbnail

Twitter Link Roundup #198 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

“Emotional connections are much more “intense” for business-to-business clients compared with B2C. “Emotional connections are much more “intense” for business-to-business clients compared with B2C. Great post on the most important internet metric of them all – CONVERSION – crowdspring.co/18u6N8Y.

article thumbnail

Never Mind the Valley: Here's Paris

ReadWriteStart

The name is a bit misleading - you don't actually have to be young, but your project does. Among other activities and programs, Silicon Sentier runs La Cantine , a coworking center, hip geek hangout and bustling hub for Paris tech events and activities: barcamps, workshops, competitions, launch parties, press conferences - you name it.

France 163
article thumbnail

How to Generate More Sales From Your Email Marketing Campaigns

ConversionXL

Regardless of whether your business is in the B2B or B2C space, your email marketing effectiveness can be optimized. Sender name. Sender Name: Another important aspect to test in your email campaigns is the sender name. Here we see a B2C example of segmentation by need: Example of landing page segmentation for B2C.

Campaign 111
article thumbnail

Consult with Ease: Personalize Your Customer Stragtegy Using AI

Duct Tape Marketing

In the early days, and this was really early back in 1989 when I first started playing in this area, before the internet, it was really just focused on marketing, using customer data to target to do a bit more matching of a name. And then in the internet area it became retargeting. Well, again, appreciate you taking a few moments.