Austin Startup

JULY 12, 2010

They still SEO-optimize those pages heavily, and compete for the attention of users with other channels, whether official or unofficial. Encourage them to join and support the Company-Customer Pact.” Stories of injustices made right via social media are frequent, if not altogether common.

Customer 80

Customer Harvest B2C Technical Review 80

Duct Tape Marketing

JUNE 23, 2022

3:59] Who needs to be thinking about community — B2B brands or B2C brands? [5:58] Are B2B communities B2C? And on the B2C side, I've gotta give it up for my former client, Sephora athletic, gosh, they're all doing some really fun, unique things on the B2C side. In fact, that's predominantly my clients right now.

Community 98

Community B2B B2C Technical Review 98

Occam's Razor

JULY 22, 2013

If I'm doing SEO for keyword cluster xyz, what am I really solving for? Why is it that SEO is only focused on our brand terms and product names, when there are 9 million additional intent-identified queries in the Do stage and 14.6 Oh, and what is that small SEO effort at the very top? Oh, that makes sense.

Framework 164

Framework Marketing Metrics Audience 164

Brandanew

AUGUST 13, 2015

In a world driven by social media mentions, reviews, and a Google search before you buy anything, it’s not hard to believe that your customers (B2B or B2C/ Pens or Cars) are looking you up. Your Blog/ Content marketing improves your SEO/ brings incoming traffic. Your Blog/ Stays on Google forever.

Small Business 100

Small Business Marketing Software Review B2C 100

ConversionXL

NOVEMBER 8, 2018

In search results, earning the answer for a voice query depends largely on the implementation of SEO best practices. Other learnings offer greater specificity or diverge slightly from SEO best practices: Keep answers under 30 words. The snippet that voice assistants read back to users is usually just under 30 words.

B2B 100

B2B eCommerce Search Non-Compete 100

Up and Running

APRIL 17, 2018

And, these trends don’t just apply to businesses selling directly to consumers (B2C). B2B ecommerce sales , (businesses selling directly to other businesses) generate three times as much revenue as B2C, at $7.7 trillion in sales, compared to B2C’s $2.3 Implement SEO best practices. trillion in 2021, up from $1.3

SEO 80

SEO eCommerce Software Review Analytics 80

Duct Tape Marketing

MARCH 17, 2023

The first edition of Bullseye Marketing was named One of the Best Marketing Plan Books of All Time by Book Authority. 09:24] What are the significant like channel differences even, or approaches to a B2B marketer as opposed to a B2C marketer? [12:44] He also has a side hustle as a ghostwriter of business and marketing books.

B2B 93

B2B Marketing B2C ChatGPT 93

Kodorra

NOVEMBER 25, 2018

Whether it is advertisement model, B2C (Business to Consumer) ecommerce, affiliate or subscription, picking the right choice could determine the rise or fall of your business. Step 2: Name your business. Once you have a business idea, you need to come up with a business name. Step 4: Get your domain name.

Software Review 45

Software Review Hosting Intellectual Property Naming 45

Up and Running

AUGUST 7, 2019

Instead of providing products, no matter if you’re B2B or B2C ecommerce, you’ve got to provide a value. Is it right to compete on price, personalization, relying on your channels, or joining the big product lists and trying to be the best at Amazon SEO? Be mobile-friendly. Use personalization for different demographic segments.

eCommerce 77

eCommerce Software Review Technical Review Audience 77

ConversionXL

MARCH 31, 2021

For example, if organic traffic is a priority for you, include a statement like this: From an SEO perspective, our primary goal in the early stages of this content strategy is to focus on low-volume, high-buyer intent keywords and queries related to specific pain points. Organic traffic: Don’t forget about SEO.

Audience 127

Audience Non-Compete Distribution Channel 127

Duct Tape Marketing

NOVEMBER 6, 2018

Rather than going out and trying to find brand new customers all over again, it’s much more time- and cost-effective to turn to the customers you already have, not only for repeat business, but to create a steady stream of referrals when they pass you name along to their friends. Create a Customer Reward Program. Encourage Online Reviews.

Programming 71

Programming Technical Review B2C Email 71

ConversionXL

NOVEMBER 22, 2022

For example, if a high number of visitors comes from organic search and very little come from paid search, you can look at shifting ad budget over to SEO. For reference, according to FirstPageSage , a good engagement rate is anything above 63% for B2B websites and above 71% for B2C websites. submits a form). What is a good bounce rate?

Metrics 105

Metrics Analytics Marketing Acquisition 105

Software By Rob

OCTOBER 14, 2010

There are many variations, but here’s the simplest approach: Buy a domain name and point it to your web host Setup a landing page. This is a common line of SEO salesmen say to justify paying them month after month. So let’s take a quick look at the details of getting setup to start pre-launch marketing. 5 Rob on 10.14.10

Software Review 77

Software Review Marketing Technical Review Software 77

VC Cafe

NOVEMBER 11, 2024

.” Rahul Vohra, founder of Superhuman Getting your first 1,000 users is an important early milestone for any B2C startup. What are the most effective strategies for early B2C growth? This post is about how to get to your first 1,000 users, and how to get to know your users better, in particular for B2C startups.

B2C 88

B2C Viral Social Media Community 88

Duct Tape Marketing

SEPTEMBER 30, 2022

If you're moving out of brick and mortar into online, more and more businesses, whether you're B2B or you're b2c, are realizing that digital is a primary channel or at least equal. What's your name? It's like, that's who they got to know us, and now they're starting to trust us, so they're gonna give us their name and email.

Marketing 89

Marketing Differentiation B2C PR 89

Occam's Razor

NOVEMBER 18, 2014

You see the big ones named, the hidden mysterious ones, you can unmask using a mouse hover. It would be nice to see all the sites named, but it is kind of nice that it forces you to internalize the big ones, likely where you can have the biggest impact, and then look at the small ones. We know the optimization that is required.

Analytics 145

Analytics Sierra Leone Channel Conversion 145

ConversionXL

APRIL 11, 2016

Research conducted in 2014 found that 73% of American B2C marketers think video is an effective content marketing tactic. However, it’s changing from picture, name, title, quote to more attention-grabbing, authentic forms. Check it out… Note the naming conventions here. How do most visitors feel about video?

Video 48

Video Conversion Mobile Search 48

Occam's Razor

JANUARY 28, 2013

There is a lot any business — B2C, B2B, A2Z — can learn from Songza. But by naming the price, your mind does not go instantly on guard, like it did with all the other folks. I love the social nature of sharing playlists. The suggestions engine they have. I'm visiting it on Saturday evening local time. Nine dollars!

Web 165

Web Design Marketing Security 165

Duct Tape Marketing

JUNE 7, 2023

Or SEO optimization. So consumers are, and B2B and B2C are starting to make decisions beyond the normal brand. Scroll back to top Sign up to receive email updates Enter your name and email address below and I'll send you periodic updates about the podcast. And by the way, this wasn't about like online marketing, right?

Employee 89

Employee Technical Review Advisory Board Sales 89

ConversionXL

JUNE 16, 2019

This post applies Jakob Nielson’s 10 Usability Heuristics to B2B websites that focus on lead generation (as well as “high consideration” B2C sites that lack any transactional functionality). This is a good practice not only for SEO but also user experience. That’s an important distinction. Page headers.

B2B 73

B2B Design Matching Search 73

Occam's Razor

JANUARY 20, 2010

We will cover measuring success of SEO efforts on one web page, how to do search engine optimization for b2b websites, how to rank for highly saturated industries / categories / keywords, and which competitive intelligence tools do I use for search program optimization (and targeting display ads using search data!). Back to our story.

Analytics 90

Analytics Search SEO Metrics 90

ConversionXL

FEBRUARY 3, 2017

For example, one affiliate program might pay Kim a commission whenever a visitor she referred leaves their name and number. According to the benchmark report, most affiliates work in the B2C space (79.45%). Here are the most popular methods, according to the benchmark report… SEO – 66.14%. Image Source.

Affiliate 48

Affiliate Programming Marketing PPC 48

ConversionXL

MARCH 4, 2016

Blogs, SEO, Ads. Lead intelligence: Find out names and email IDs of target prospects. This may work in B2C scenarios where the transaction volumes are large and ARPUs are relatively small. Attract relevant people. BI: To analyze data on website traffic, finding trends for best converting traffic. Outbound prospecting.

B2B 48

B2B Sales Technical Review Software Review 48

YoungUpstarts

FEBRUARY 23, 2015

Messages must also be differentiated between Business to Consumer (B2C) and Business to Business (B2B) customers: B2C messages are driven by offers that communicate a sense of well-being, convenience, security, productivity/increased significance, exclusivity, continuity, positive social sharing or possibility. Avoid keyword stuffing.

Social Media 100

Social Media Campaign SEO B2C 100

ConversionXL

MARCH 30, 2015

Here are some ideas about of how you can apply 10 Jakob Nielsen Usability Heuristics to lead generation websites in the B2B or high consideration B2C realm, where there isn’t necessarily any transactional functionality, e.g. e-commerce, user registrations, etc. This is not only SEO good practice, it is also a good user experience practice.

B2B 48

B2B Web Design B2C 48

David Teten

JANUARY 11, 2020

I have a tiny audience compared with the B2C influencers, but my audience are overwhelming businesspeople in tech and finance. Inherently this means that I’m researching a topic I need to know about, and that I’ll likely rank high in SEO for that particular topic. Identify new publishers (via domain name) for consideration.

Social Media 60

Social Media Technical Review Media Private Equity 60

Duct Tape Marketing

APRIL 28, 2015

No category of business is immune – B2B, B2C, large ticket services and low dollar commodities are sourced this way today. Really, I love a power nap right after lunch and recommend you consider putting one in your workday, but in this case NAP stands for Name, Address, Phone. Take a NAP.

Search 28

Search Technical Review Software Review Engineer 28

Duct Tape Marketing

JANUARY 7, 2020

Some business owners have written off the concept of paid search because they’re not a retailer or B2C. And it doesn’t matter what kind of business it is—B2B or B2C, retailer or service provider—people are opening up a search browser to find you online. But why not just focus on SEO and call it a day?

Search 78

Search PPC Kansas City B2C 78

ConversionXL

AUGUST 7, 2019

Yet, according to another study , only 11% of B2B companies have ongoing influencer marketing programs, compared to 48% of B2C brands. We add the project to Viral Content Bee and include the influencers’ usernames in the project name. Those names (and that brand) added credibility to Accuranker’s case study. Send company swag.

B2B 110

B2B Marketing Social Media B2C 110

Brandanew

MARCH 24, 2016

Most B2C businesses have gone totally social , with major consumer brands investing a good amount of their time and money on social media, but is it of any worth for B2B companies? He is an active freelance writer and his other interests include organic SEO and growth hacking. . . The Big Buying Decision.

Social Media 100

Social Media B2B Media Vertical 100

ConversionXL

JULY 9, 2015

The strongest conversions have started even before a customer lands on your site, through strategic SEO practices and targeted inbound marketing. Does your brand have significant name recognition amongst potential users? The first step in getting there is attracting more qualified leads. Or is it a “nice-to-have” (Buffer or Evernote)?

Analytics 48

Analytics Conversion Software Review Email 48

Duct Tape Marketing

APRIL 18, 2016

In today’s digital world, the hot topics in the small business marketing industry tend to be things like SEO, responsive web design, pay-per-click advertising, and of course whatever the latest fad in social media happens to be in any particular week. This last tip will apply more to B2B businesses than B2C businesses.

Networking 28

Networking Jordan Software Review Limited Liability Company 28

ConversionXL

JULY 7, 2020

Google requires on-page SEO, technical SEO , outreach, link building , and a months- (or years-) long wait—just to discover if it works or not. Tailored title as pin name. Make sure that the boards are relevant to your topic and that the names of the boards match search suggestions in Pinterest. Create 10 boards.

Marketing 114

Marketing Viral Campaign Search 114

Duct Tape Marketing

NOVEMBER 19, 2019

But B2C businesses can thrive on LinkedIn as well. Let’s say you’re a marketing consultant focused on SEO. Then drop them a line indicating you’ve done just that and that you already have a few suggestions on quick wins for improving their SEO, if they’d have some time for a chat. Post Meaningful Content.

Networking 68

Networking Social Media B2C Curation 68

ConversionXL

MAY 27, 2020

This all might look like an easy, stress-free way of acquiring links, but let me use one of the phrases SEOs like the most: ”It depends!”. B2B copywriting almost always requires more skill and time compared to B2C. For instance, here’s a post comparing PPC vs. SEO for startup marketing.

B2B 142

B2B Social Media Email Campaign 142

ConversionXL

APRIL 22, 2015

Conversion optimization is being SEO-fied more and more: rubbish content is starting to be more widespread than high quality content – and people looking get into CRO can’t tell the difference. B2B and B2C. It’s proven to work across industries and business models. SaaS, ecommerce, lead gen, affiliate models.

Analytics 48

Analytics Technical Review Conversion Framework 48

Duct Tape Marketing

MARCH 14, 2024

Next thing I'd really be looking for is a structured, we call it strategy first, by name, by brand name, but it's still, it's an approach, right? Maybe it's social media or maybe it's producing a newsletter, or you've hired freelancers to write content or to do SEO work or something. Find them online. That's all. powered by

Hiring 84

Hiring Leadership Email Campaign 84