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Personalization: How to Build a Revenue Boosting Program from Scratch

ConversionXL

It is about focusing your marketing efforts on a few select companies that could represent huge revenue streams. For example, without you doing any work, the software could show you that people from New York on Friday evenings have 20% more average order size that the rest of your traffic. Image Source. Predictive targeting.

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What Boston’s Top Consumer Tech Leaders Think About Boston’s Consumer Tech Struggles [#BostonB2C Recap]

View from Seed

We have companies in Chicago, San Francisco (and elsewhere in Silicon Valley), Omaha, and New York. Over the past few years, the tech community has absolutely exploded locally (and if you’re new here or just want to take it all in, here’s our Hitchhiker’s Guide to Boston Tech microsite). We had a plan.

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7 Social Media Tactics Your 2013 Budget Needs to Succeed

www.clickz.com

B2C Email Marketing Email Marketing Optimization Advanced Email Marketing Email Marketing Best Practices Email Marketing. To get your 2013 marketing plans on track to increase revenues, here are seven social media tactics based on solid research that you need now. Improve your Online Marketing Skills at SES New York !

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Freemium vs. Free Trial: Which Gets You More Paying Customers (Not Just Freeloaders)?

ConversionXL

Freemium and free-trial signups have one thing in common: Neither generates revenue. And, like bottom-up efforts, both were a slow burn that required tens of millions in funding to sustain the glut of free users that precedes revenue. Spotify and Canva didn’t become freemium success stories until they monetized their user bases.

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How to Optimize an Affiliate Marketing Program for Profitability

ConversionXL

Most of them are from California (8.56%), New York (8.16%), Florida (7.40%), Texas (6.16%), Pennsylvania (5.71%) and Illinois (5.71%). Carefully analyze your customer and revenue data. Here are some questions to ask yourself… Do you know the value of a new customer? So, who are these affiliates? Image Source.

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Why Community Is The Last Great Marketing Strategy

Duct Tape Marketing

This is where he is getting his revenue. I saw this headline in the New York Times that said the loneliest generation talking about our children and our teenagers and the pandemic didn't cause this. He's gone all in on this community. And this is one of the reasons I wrote the book. So it's very inspirational.

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Dear Avinash: Search / SEO Metrics & Analytics Questions + Answers

Occam's Razor

I recently did a webinar for the Search Engine Strategies conference (I am doing the opening conference keynote at SES London and SES New York ) and my Market Motive co-faculty member Greg Jarboe sent me this KPI via email: "Your webcast was a big success. How do you measure success of a online webinar? Start a conversation.