Steve Blank
NOVEMBER 5, 2009
It should go without saying that this post is not advice, nor is it recommendation of what you should do, it’s simply my observation of how companies using Customer Development positioned themselves to successfully raise money from venture investors. Is there a profitable business model? Can it scale?” Great post! Progress is the same.
YoungUpstarts
AUGUST 4, 2014
They should also consider launching online B2C or B2B platforms incorporating mobile and social-commerce. To market to Muslims, companies could take note of the holy month of the Ramadan, offer halal products, develop shariah-compliant Islamic financial services, or create mobile apps.
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Startup Lessons Learned
JULY 5, 2010
This new volume also tackles examples from the Internet and wireless startups of today, both B2B and B2C. This new volume also tackles examples from the Internet and wireless startups of today, both B2B and B2C. Four Steps primarily centers its stories and case studies on B2B hardware and software startups.
ConversionXL
NOVEMBER 29, 2018
But rather than spending marketing dollars on expensive, bottom-of-funnel ad buys—or on content that attempts to explain the value of a product—a product-led strategy lets consumers create their own “Aha!” Consumer psychology also suggests why product-led strategies may enjoy more success : Endowment effect.
Steve Blank
NOVEMBER 4, 2021
The Market Definition Canvas works for both B2C and B2B applications. The goal of the market definition canvas is to help innovators uncover the job-to-be-done as perceived by the customer , not the product developer. Other products used and their functions. What “job” does each of the other products get done?
ConversionXL
JUNE 25, 2021
It’s common for new products or early-stage startups to lack sufficient quantitative data to see meaningful themes or patterns. For example, Wonderflow , a VoC analytic company for B2C clients, was working to learn why their client’s innovative baby monitor failed to meet buyers’ expectations. .
Startup Lessons Learned
MAY 14, 2009
We attempted to use Waterfall and market ourselves as B2C. Unfortunately, Im a student in Australia so the possibility of travelling to the US isnt too feasible or affordable. May 14, 2009 5:23 AM David said. I joined a financial services tech startup in 1999. It was a disaster. We changed our model to B2B and adopted Agile around 2002.
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