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Topics Stats & Tools Training & Education Jobs WhitePapers. B2C Email Marketing Email Marketing Optimization Advanced Email Marketing Email Marketing Best Practices Email Marketing. Show your emotional side to increase virality. Milkman in an article entitled, "What Makes Online Content Viral?" Strategies.
If you want to get people’s attention and have them call you, there’s nothing like writing an article for a trade magazine (for B2B) or local magazine (for B2C) to gain credibility and get the exposure you want. Then write a whitepaper. Don’t have the time, knowledge or expertise for a whitepaper?
And then finally, our shareable moment is kind of the advocate part of the buyer's journey is it's a swag store or it's content that you've created that they can share or those whitepapers. Whereas b2c, I mean m and MS has had a, has a community, right? I mean I think a lot of B2C companies kind of get that.
If you are interested in learning more about the Bessemer 10 Laws of SaaS, you can listen to the webminar we did earlier this week with Salesforce by clicking on the picture below: You can also download the full whitepaper on the SaaS section of the Bessemer website or browse quickly through the slides on slidehsare. at 11:09 AM.
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