ConversionXL
OCTOBER 8, 2021
They used a simple exit-intent survey widget from Hotjar to ask visitors why they were about to leave the page: Visitors gave answers such as: “I don’t know how this will help me with my career?” Note that B2C organizations tend to have higher churn than B2B businesses. For example, HubSpot Academy wanted to increase its sign-up rate.
VC Cafe
MAY 4, 2021
Space – offers a widget that enables users to host live audio-only chat directly on their website. The app offers users to record short voice memos (‘beans’) to be shared with friends and family who can also comment in voice. Similar to Saga , a family-focused audio social network.
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ConversionXL
JUNE 16, 2019
This post applies Jakob Nielson’s 10 Usability Heuristics to B2B websites that focus on lead generation (as well as “high consideration” B2C sites that lack any transactional functionality). That’s an important distinction. Usability heuristics are “best practices” for user interface design.
ConversionXL
MARCH 30, 2015
Here are some ideas about of how you can apply 10 Jakob Nielsen Usability Heuristics to lead generation websites in the B2B or high consideration B2C realm, where there isn’t necessarily any transactional functionality, e.g. e-commerce, user registrations, etc. That’s an important distinction. Image Credit.
Mucker Lab
MAY 1, 2013
Instead of aiming for hundreds of millions of dollars in software licensing revenue – they want to conquer existing industries and aim for tens of billions of dollars in widget revenues. Not content to simply sell incumbents software, these companies merge domain expertise with software native DNA to attack incumbent head on.
ConversionXL
APRIL 22, 2015
B2B and B2C. In a nutshell, we can learn: what people are doing, the impact and performance of every feature, widget, page, where the site is leaking money, … but we won’t know why. This is where we’ve found a page, widget or process that’s just not working well but we don’t see a clear single solution. Hypothesize.
Occam's Razor
JULY 22, 2013
They've also built a widget (only for Android for now) where you can see a Value of the Day on your home screen. You are B2C or B2Q or Non-profit or an Adult-oriented business. So, if you download the mobile app created as a result of these efforts, how big of a problem is it solving for Walmart? Everything you might expect.
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