Bankruptcy Cost Naming PR 
YoungUpstarts
JULY 25, 2012
After all, Latman has seen his startup company Microworkz go from the brink of tremendous success to being shut down, have himself enter personal bankruptcy and his personal life destroyed. He’s lost 11 jobs in 12 months, been sued by the attorney general of the state of Washington , and his name and reputation dragged in the mud.
The Startup Magazine
FEBRUARY 24, 2020
Similarly, you’ll want to diminish your cash outflows by any means necessary; vaguely speaking, this means ‘cutting the costs of doing business,’ but more specifically it may entail getting rid of unessential employees or changing suppliers in order to secure better long-term financing on your deals.
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Up and Running
NOVEMBER 4, 2015
Choosing a name. NameCheckr : What’s great about NameCheckr is that in addition to automatically looking up available domain names associated with your chosen business name, it checks a ton of relevant social platforms, from Facebook to Youtube to see if the name is available there. Didn’t find a satisfactory name?
Occam's Razor
SEPTEMBER 24, 2012
Compute ROI: (cost of Facebook campaigns + salary of people running campaigns + agency creative costs) vs. profit from incremental product sales. Maybe some of them remember our brand name and our products (Lord knows we are pimping ourselves aggressively on those brand pages) when it is time for them to make a purchase.
Duct Tape Marketing
AUGUST 10, 2023
You know, one of the stories I I told in the book came from N P R a gentleman by the name of LA Juan, who was a colon intermediary and the government in China changed its stance on coal and he went bankrupt. I mean, the cost of college has exceeded the G D P and wage growth by a factor of five and eight times. Carol Roth (21:52): Okay.
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