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Bending over: How to sell to large companies

A Smart Bear: Startups and Marketing for Geeks

Consumers rarely read software license agreements. Some terms that you may be asked for: "If you go out of business, we get all of your source code." Source code escrow services will hold on to your source code for a fee (hint: get the buyer to pay). You set up the escrow agent and bear all costs." Legal Issues.

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Why Misunderstanding Startup Metrics Can Cost You Your Business

Both Sides of the Table

The key to being able to run a business that isn’t yet profitable (on operating margin) is availability of capital to finance losses and preferably at a cost that isn’t too punitive to the founders and employees. Poorly calculated LTVs can become BVs (bankruptcy values). Customer acquisition cost. The first input is CAC.

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Organization That Failed to Innovate – Avoid Their Fate

ReadWriteStart

While employees are often inspired by success stories and case studies of triumphant innovation tales of large companies, the cost of not innovating is often overlooked. Sharing the stories of organizational failure due to a lack of enterprise innovation can create a sense of urgency in employees and make them understand the stakes.

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Nuts & Bolts of Intellectual Property for New Startups

Gust

It’s possible to have a company with literally millions of customers (users) that employs only a handful of people, working in a small rented office, with hardware and software costing in the tens of thousands rather than millions of dollars. One common mistake is to equate “IP” with “code” or other technical contributions.

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[Review] The Good Fail

YoungUpstarts

After all, Latman has seen his startup company Microworkz go from the brink of tremendous success to being shut down, have himself enter personal bankruptcy and his personal life destroyed. He’s lost 11 jobs in 12 months, been sued by the attorney general of the state of Washington , and his name and reputation dragged in the mud.

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How To Cut Costs In Your Business, Without Hurting It

Mike Michalowicz

You fix your bottom line by increasing revenue or cutting costs or both. You can’t guarantee that you will increase revenue by next month, but you can guarantee that your rent will be due. You can’t guarantee that you will increase revenue by next month, but you can guarantee that your rent will be due.

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Why Employer-Sponsored Health Insurance Is A Thing Of The Past And What You Should Do About It

YoungUpstarts

In fact, since 2000, more than 10 million Americans have filed personal bankruptcy due to their employers’ failed health insurance plan. Regardless of the defined contribution approach you decide to take, your company should utilize third-party administration software to ensure compliance. For many, it’s been a struggle.