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Episode 50: Video Content and Profitability with Seth David

Mike Michalowicz

Seth makes extensive use of social networking tools, and web videos to maximize the impact of his training. CPA’s. An accounting firm based in Santa Monica, CA, specializing in bankruptcy, from 2001 to 2003. Seth makes extensive use of social networking tools, and web videos to maximize the impact of his training.

Video 60
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Facebook Advertising / Marketing: Best Metrics, ROI, Business Value

Occam's Razor

From Facebook's collection I'm fond of these: Click-thru Rate, Social Click-thru Rate (to see if socially annotated ads are better), Cost Per Click. You can't really do CPA with Facebook, else I would have it there (for CxOs FB should consider doing conversion tracking). " Thank you for reading.

Metrics 165