The 4 Types of Value Propositions Every Business Needs
ConversionXL
SEPTEMBER 3, 2019
Before, they were on the brink of bankruptcy. But before doing any of them, you should clearly answer (and distribute to your team or agency, if necessary) the fundamental prospect-level value proposition question: If I am Prospect [A, B, C, etc.], and while some may see them as the crazy ones, we see genius…”. Segmentation.
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