Remove Bankruptcy Remove Naming Remove Sales
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Bending over: How to sell to large companies

A Smart Bear: Startups and Marketing for Geeks

Instead of making a few dollars per sale and hoping for thousands of sales, you sell to only a few customers, and charge much higher rates. The license agreement's primary purpose, then, is to get past the customer's legal team quickly, because they stand between you and a sale. Is there progress on getting the sale done?

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Why Some Startups Win

Steve Blank

His company had marched through customer discovery, learning about the customer problem, validated solutions and was now scaling sales and marketing. I had taken the job of VP of Marketing in a company emerging from bankruptcy. Drive that demand into our sales channels. Educate our sales channel(s). All good news.

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Master of Customer Acquisition, Matt Coffin, On Startups …

Both Sides of the Table

I recently sat down with Matt Coffin , the founder of LowerMyBills, which sold for $400 million but was very nearly a bankruptcy only a few years early, and talked “startups.&#. I figured if Matt was on the verge of bankruptcy and one mentor changed his trajectory, what if we had a formalized, community-wide program?

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Want to Know How VC’s Calculate Valuation Differently from Founders?

Both Sides of the Table

It was accept the terms or go into bankruptcy so we took the money. I told them that True Ventures had stuck to their brand name and submitted a totally clean term sheet. This states how the proceeds from a sale or dissolution of the company will be distributed. Those were the dog days of entrepreneurship. No gotchas.

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What Angel Investing & Florida Condos Have in Common

Both Sides of the Table

We jockey to make sure the press release has our names on it. This is the time it takes for a bankruptcy or asset sale to occur. Instead investors are looking for the next flash sale, private sale, game dynamic, social games that rely on mobile platforms with geo-fenced, location aware offers. Or a quick flip.

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21 Entrepreneurs Reveal Their Favorite Business or Entrepreneur Turnaround Story

Hearpreneur

Durant lost control of GM to a bankers' trust just two years later, in 1910, due to enormous debt and a crumble in automobile sales. Saturn, Pontiac, and Hummer were all shuttered due to GM's bankruptcy, which occurred on June 1, 2009. Henry Sy, the guy behind the world-famous SM Malls, is a household name in the Philippines.

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Rebranding Your Business? Key Things To Keep In Mind

YoungUpstarts

Rebranding a business is a marketing strategy wherein a new name, design, concept, term, symbol, and combination of these elements are created for a brand. Rebranding is one way to overcome the odds of a partnership breakage or a bankruptcy, showcasing the good points of your business. Why are you rebranding your business?