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ConversionXL
OCTOBER 21, 2012
Because you read this blog, you already know you should be conducting a/b testing on your landing pages and website to increase conversions, but did you know the same principles apply to your emails? When it comes to email campaign optimization you can test and optimize many of the same components you do on a landing page.
ConversionXL
APRIL 29, 2013
In this article we’re going to dive deep into a discussion about creating content for your autoresponder campaign. We’ve talked about ReOptimizing your autoresponders and creating effective drip campaigns before. Identifying The Starting Point of Your Auto-Responder Campaigns. Stage 1: Value Addiction.
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ConversionXL
OCTOBER 21, 2014
The key in understanding leads with digital analytics often starts by using campaign codes. These codes are query-string parameters assigned to particular inbound advertising campaigns in way specific to each analytics tool. Most tools can be configured to recognize campaign codes that fall outside of the default markup/format.
ConversionXL
MAY 22, 2014
Massive coverage on Twitter, Reddit, Fark & other relevant blogs as well as a Gold Cyber Lion advertising from Cannes. To ensure you don’t end up burning a ton of money, start testing your ad creative on a sample group that is large enough to get reliable data, but not so large it’s going to cost you a fortune to run the campaign.
leananalyticsbook.com
AUGUST 19, 2012
Media is about time on page, pages per visit, and clickthrough rates. For example, Pinterest’s affiliate URL rewriting model , which requires that the site take into account the likelihood someone will actually buy a thing as well as the percentage of clickthroughs (see also this WSJ piece on the subject.). Skip to navigation.
ConversionXL
SEPTEMBER 24, 2020
HubSpot has an article on split-testing tips for Facebook ads —they’re great guidelines for your ad campaigns. Fortunately, in Google Ads, you can target on the campaign and ad group level , so you can write ads specifically for that target group. Let’s walk through them. Change one variable at a time. Image source ).
Duct Tape Marketing
JULY 21, 2022
7:55] Would you say that the visual elements of a typical blog post today are sending information to Google that adds to the search component and gives certain ranking signals? [11:33] John Jantsch (07:55): Would you say, so let's say a typical blog post. Would you say that the visual element of that blog post is now sending a signal?
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