Austin Startup

APRIL 17, 2017

Internship Title: Marketing Intern Compensation: Unpaid Description: As the Marketing Intern at Thrillbox, you’ll be helping run all internal marketing campaigns for 30,000 users in 115 countries of their mobile app 360 video player. The Clubhouse is Now On-Demand | Partake. To Apply: Please email Greg Farrenkopf at Greg.F@skimking.com

Semantic 48

Semantic Social Media Database Artificial Inteligence 48

Startup Lessons Learned

MAY 9, 2012

There continues to be an incredible demand out there for actionable, practical lessons in how to apply this emerging set of ideas. What are the value propositions, benefits and the messaging (bait), the pricing structure and channels (tackle), and length of sales cycle (how likely a fish will snap your line)?

Entrepreneur 167

Entrepreneur Lean Southern California San Diego 167

Up and Running

OCTOBER 7, 2019

A data-driven approach can help you make accurate and timely business decisions to meet market demands and improve cost-efficiency. Depending on the nature of your business, it could be the number of clicks, time on the website, pages viewed, downloads, email/blog subscription, or trial signup. “What gets measured gets done.” .

Founder 71

Founder Retention Metrics Technical Review 71

crowdSPRING Blog

SEPTEMBER 8, 2013

After 5+ years in business, if we have learned anything it is about the seasonality of our own business and the cyclical demand for creative services. Marketing around seasonal peaks and valleys is a challenge, but there are a few simple steps to take that will preserve marketing resources while maximizing the effect of your campaigns.

Small Business 88

Small Business Startup Lean Sales Cycle 88

ConversionXL

DECEMBER 7, 2016

If you’ve ever thought about running a PPC campaign for the first time, there’s a good chance you were wondering which PPC channel to use. Sometimes your product or offer is so new that there’s no search demand out there for you to easily harvest. This means you have to generate awareness and demand yourself, before you get that sale.

PPC 48

PPC B2C B2B Sales Cycle 48

ConversionXL

JUNE 2, 2022

It’s not a channel, campaign, or tactic. This shift in focus results in more efficient use of your marketing budget, shorter sales cycles, and a better customer experience. With only 25 salespeople, it also required moving away from “spray-and-pray” demand generation to a more focused ABM. ABM isn’t a quick and easy win.

Customer 98

Customer Marketing Channel Acquisition 98

ConversionXL

NOVEMBER 5, 2020

The goal was simple: validate demand or move on. I put together a one-page website, a list of 100 people to reach out to, and a cold email script that would make seasoned sales professionals cringe. Turns out, getting high-quality blog content delivered consistently was a big one. Most B2B buyers know this. Image source ).

PR 120

PR B2B Lean Audience 120

ConversionXL

MARCH 20, 2019

Ultimately, a successful ABM campaign needs to solve three problems. Deliver tailored marketing and sales messaging to those people. Use analytics from ad campaigns to prompt sales staff to take action. closed sales) rather than micro-conversions (i.e. Deliver custom ads programmatically. Image source ).

Software Review 117

Software Review Software Marketing IP 117

ConversionXL

OCTOBER 22, 2018

Here’s what I mean: Prospect A sees a Facebook Ad for your newest blog post and clicks through. Three days later, she sees someone share the same blog post via Twitter and goes back to it through the Twitter link. Salesforce and Salesforce Campaigns. Campaign Influence reporting. Parent and Child Campaigns.

B2B 131

B2B Marketing Analytics Campaign 131

mashable.com

SEPTEMBER 22, 2008

blogtronix – An enterprise social platform that includes blogs, wikis, documents and social media so that users in large and small organizations can collaborate and build communities inside and outside their company. Clearspace – An online collaboration suite that includes documents, blogs, discussions, projects, and more.

Software Review 78

Software Review Social Media Social Network Software 78

ConversionXL

NOVEMBER 13, 2019

I had actually won an innovation award for planning a hugely complex, digitally printed, dynamically personalized direct mail catalog campaign for Tourism British Columbia as a client. Following on from the audit, they asked me to take over the management of the campaigns.” Let me give you an example.

SEO 110

SEO Hiring PPC Leadership 110

ConversionXL

MAY 20, 2016

To do this, Snappa sets up their email drip campaign so they can send relevant one-off emails based on certain actions they haven’t taken. Groove also segments their inactive users into a “rescue campaign” where they would send targeted emails at 7, 21, and 90 days after a user is deemed “inactive”. The final results?

Email 77

Email Conversion SEO Campaign 77

ConversionXL

NOVEMBER 13, 2019

I had actually won an innovation award for planning a hugely complex, digitally printed, dynamically personalized direct mail catalog campaign for Tourism British Columbia as a client. Following on from the audit, they asked me to take over the management of the campaigns.” Let me give you an example.

SEO 49

SEO Hiring PPC Leadership 49

ConversionXL

MAY 8, 2019

Content developed for audiences at the top of the funnel can help ween your marketing campaigns from paid ads and create a steady, recurring flow of potential buyers to monetize down the road. Blog posts. Some 55% of marketers claim that blogging is their top inbound marketing priority. Breaking down the blog–product barrier.

eCommerce 131

eCommerce Marketing Audience Non-Compete 131