Blog Channel Viral 
Both Sides of the Table
JANUARY 12, 2014
SEO / SEM are promotional techniques for marketing through the Google distribution channel, which have yielded huge benefits to many companies – Yelp being a prime example. That channel giveth and then taketh away so you had millions of users who had not grown accustomed to the feature set of Viddy and thus didn’t stick around.
Both Sides of the Table
JANUARY 11, 2014
” He advocates for people who test all channels, use quantitative methods and commit to growth as one’s “true north.” I tell people that they need to blog about their industry to drive customers and not blog to their egos to drive their peer group to their blogs. Doesn’t.
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TechEmpower
JULY 31, 2023
Look at different customer acquisition channels, how they are converting, and the expected lifetime value of customers acquired through those channels. Apply costs to each channel. Another thing that Dave has done well is to look at the value of different marketing channels: There’s a lot of value in this presentation.
ConversionXL
APRIL 4, 2017
How you decide to invest in marketing channels can make or break your business. It doesn’t help that there’s a new blog post out every day about how you’re missing out on [X] and this company is killing it by doing [Y]. Okay, so it’s important to capitalize on effective channels that are conducive to growth at scale.
Steve Blank
SEPTEMBER 22, 2011
Set up the Lean LaunchLab or a WordPress blog to document your Customer Development progress. Create a “ viral ” landing page, with LaunchRock or KickoffLabs. (Use the Startup Tools Page as the resource for tool choices). Step 1: Set Up Team Logistics. Use Skype or Google+ Hangouts for team conversations.
Both Sides of the Table
JULY 27, 2013
Last year I wrote a blog post on entrepreneurs with a chip on their shoulders. My friend Seth Levine covered this well in his blog post on “ Handling Rejection ” which you should also read. But even if a VC is nasty a rant email back isn’t the right way to channel your frustration. And it’s everywhere.
ConversionXL
MAY 29, 2019
What does it take to grow a YouTube channel? Is a channel more than the sum of its video parts? Some solutions are simple—you need a consistent visual presentation on your channel page and across videos. If YouTube channel growth has felt unattainable, you’re not alone. Are most companies’ YouTube channels succeeding?
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