Remove Blog Remove Global Remove Metrics Remove Viral
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Times Square Strategy Session – Web Startups and Customer Development

Steve Blank

What metrics do we use to see if we learned enough in Customer Discovery ? I gave my boilerplate answer, “I’m a product guy and I tend to invest and look at deals that have measurable revenue metrics. Dave McClure has some great metrics…” It was an honest but vaguely unsatisfying answer.

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Cracking The Code: Popular Media: the key to viral marketing

Cracking the Code

Popular Media: the key to viral marketing. Popular Media is a hosted, web-based technology platform that enables customers to quickly create, optimize, and scale viral marketing programs - and it seems to work pretty well. Note: high CAC ratio means high productiviy (see blog post for definition). Blog Archive.

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Organic Shares or SEO Rankings: Which Should You Prioritize?

ConversionXL

For this article, let’s consider just two metrics—an engagement metric—social shares and an SEO metric—keyword rank. Shares are often considered a ‘vanity metric’ in the sense they don’t always directly help a business generate more revenue. For us it’s the amount of free trials the blog drives.

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Cracking The Code: In search of Europe's next tech stars.

Cracking the Code

I feel like I’m often looking for interesting things to read about a variety of subjects, but I manage to include your blog among my reads every day. Note: high CAC ratio means high productiviy (see blog post for definition). Blog Archive. SaaS business metrics: why are they different? Global Warning!

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Cracking The Code: Global warming: a plague for humanity?

Cracking the Code

Global warming: a plague for humanity? After all, global warming might not be a bad thing for everyone. Note: high CAC ratio means high productiviy (see blog post for definition). Blog Archive. SaaS business metrics: why are they different? Global warming: a plague for humanity? Global Warning!

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Cracking The Code: BlablaCar - Travel Revolution

Cracking the Code

Note: high CAC ratio means high productiviy (see blog post for definition). Blog Archive. SaaS business metrics: why are they different? Global warming: a plague for humanity? Popular Media: the key to viral marketing. Global Warning! Favorite VC and Entrepreneur blogs. Started on Jan. My Investments.

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Cracking The Code: SaaS Multiples: Recovery or Bubble?

Cracking the Code

Note: high CAC ratio means high productiviy (see blog post for definition). Blog Archive. SaaS business metrics: why are they different? Global warming: a plague for humanity? Popular Media: the key to viral marketing. Global Warning! Favorite VC and Entrepreneur blogs. Started on Jan. My Investments.