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Lessons Learned by Eric Ries Saturday, November 8, 2008 What is customerdevelopment? But too often when its time to think about customers, marketing, positioning, or PR, we delegate it to "marketroids" or "suits." Many of us are not accustomed to thinking about markets or customers in a disciplined way. Heres the catch.
Lessons Learned by Eric Ries Sunday, September 7, 2008 CustomerDevelopment Engineering Yesterday, I had the opportunity to guest lecture again in Steve Blank s entrepreneurship class at the Berkeley-Columbia executive MBA program. Its a nice complement on the product engineering side to his customerdevelopment methodology.
I believe it is the best introduction to CustomerDevelopment you can buy. As all of you know, Steve Blank is the progenitor of CustomerDevelopment and author of The Four Steps to the Epiphany. And its incredibly to-the-point: you can digest this book in a couple of hours. You can imagine how well that worked.
Lessons Learned by Eric Ries Monday, March 16, 2009 Combining agile development with customerdevelopment Today I read an excellent blog post that I just had to share. In most agile development systems, there is a notion of the "product backlog" a prioritized list of what software is most valuable to be developed next.
But by taking advantage of open source, agile software, and iterative development, lean startups can operate with much less waste. I am heavily indebted to earlier theorists, and highly recommend the books Lean Thinking and Lean Software Development. Labels: customerdevelopment , lean startup 8comments: Amy said.
His book Toyota Production System: Beyond Large-Scale Production is a fascinating read, even though its decidedly non-practical. Yet there is one specific technique that I learned most clearly from this book: asking why five times. The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup?
Its had tremendous impact in many areas: continuousdeployment , just-in-time scalability , and even search engine marketing , to name a few. I owe it originally to lean manufacturing books like Lean Thinking and Toyota Production System. The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup?
If you cant find any , maybe that means you havent figured out who your customer is yet. And if you dont know who your customer is, perhaps some customerdevelopment is in order? Labels: customerdevelopment , search engine marketing 13comments: Jim Lindstrom said. What is customerdevelopment?
TLDR: Brant Cooper and Patrick Vlaskovits , authors of The Entrepreneur's Guide to CustomerDevelopment are back with a new book called The Lean Entrepreneur. It took the idea of CustomerDevelopment and made it accessible to a whole new audience. Illustrations by FAKEGRIMLOCK. You can pre-order it starting today.
That foundational idea, so clearly articulated in books like Lean Thinking, is what originally led me to start using the term lean startup. I had a background in lean manufacturing (book knowledge, anyway) and lean software development (hands on) before encountering Lean Startups. A/B testing is set-based design.
But if you want to practice rapid deployment, you need to be able to deploy that build in one step as well. If you want to do continuousdeployment, youd better be able to certify that build too, which brings us to. For more on continuousdeployment, see Just-in-time Scalability. Can you make a build in one step?
He is the co-author of several books including The Black Art of Java Game Programming (Waite Group Press, 1996). The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup? Case Study: Continuousdeployment makes releases n. Two Ways to Hold Entrepreneurs Accountable (for Ha.
Combined with the technology trends above, it also enables rapid deployment strategies like just-in-time scalability. Customerdevelopment. For those interested in getting started with agile or customerdevelopment, I thought Id include a few links. Case Study: Continuousdeployment makes releases n.
I'd be interested to hear your opinion of a book we published earlier this year: "Hello World! " The book teaches kids programming with examples written in Python, and is illustrated with fun kid-friendly characters. The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup?
When I first encountered customerdevelopment , it was considered pure lunacy by mainstream entrepreneurs and VCs. In the meantime his two books, The Monk and the Riddle and Getting to Plan B are both a must-read. When I first encountered customerdevelopment , it was considered pure lunacy by mainstream entrepreneurs and VCs.
Last, Ive tried to keep this blog updated with events , slides , audio , video and books that are helpful as well. Most of all, thank you for your continuing support. Last, Ive tried to keep this blog updated with events , slides , audio , video and books that are helpful as well. Have a favorite who I overlooked?
Thats the essence of so many of the lean startup techniques Ive evangelized: customerdevelopment , the Ideas/Code/Data feedback loop , and the adaptation of agile development to the startup experience. Creating a company-wide feedback loop that incorporates both customerdevelopment and agile development is a challenge.
(For more on how this plays into the process of scaling up, see the Customer Creation stage of the customerdevelopment model.) But in the meantime, by iterating on their product with customers, they have a chance to get there on their own. Labels: agile , customerdevelopment 15comments: Scott Shapiro said.
Have you considered putting all these into a book? oh, and on the book front, you'll be able to get all of my essays so far in ebook, print-on-demand, and kindle editions - coming soon. The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup? Great article as always, Eric.
Lessons Learned by Eric Ries Monday, October 6, 2008 When NOT to listen to your users; when NOT to rely on split-tests There are three legs to the lean startup concept: agile product development , low-cost (fast to market) platforms , and rapid-iteration customerdevelopment. Case Study: Continuousdeployment makes releases n.
Do you have a suggestion for a guest speaker or case study that illustrates a particular lean startup concept: minimum viable product, continuousdeployment, validated learning, the pivot? Writing a book. Im just starting the publishing process that should lead to a book for a general business audience in 2011.
One, which is described in great detail in the Mythical Man-Month (in finding that link, I discovered that today is coincidentally the exact 11th anniversary of my first purchasing that book: Jan 19, 1998), is that as you add people to a team or project, there is an increase in communications overhead that makes everyone slightly less productive.
I place them roughly in this order: Movies > Television > Books > Music > Magazines > Radio > Newspapers Each industry is watching the one in front of it sink into the quicksand. When I reviewed a recent product developmentbook, it immediately shot up to Amazon sales rank 300. My blog has over 14000 subscribers, for example.
In fact, every single lean transformation documented in books like Lean Thinking took place in the midst of serious external threats. CustomerDevelopment : a disciplined approach to finding out if there is a market for your product before its too late. Case Study: Continuousdeployment makes releases n.
:) I subscribed because I was inspired by the O'Reilly video, and feel I want to go deeper into the customerdevelopment field. Examples, theory, practical advice, links to books, counter-intuitive thinking. The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup? So why you?
Imagine a general manager that has read The Innovator’s Dilemma and related books, and is therefore trying hard to help her organization make a transition to a new product category via disruptive innovation. The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup?
I have found James Surowiecki s book The Wisdom of Crowds particularly helpful in thinking through these issues. This book is Tipping Point - esque , full of anecdotes and interesting social science citations. The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup?
Doing so will both make our product better for our current customer, and provide compelling, statistical evidence of its effectiveness when it comes to marketing. Thanks again and if you have any other suggestions or books that I should read, I would be forever in your debt. Case Study: Continuousdeployment makes releases n.
I would love to talk to you about writing a book (and various other things.) The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup? Case Study: Continuousdeployment makes releases n. What is customerdevelopment? Two Ways to Hold Entrepreneurs Accountable (for Ha.
Yet its one of those features thats only ever requested by investors and engineers - never by customers. Books like Crossing the Chasm are excellent, but they can be misleading. The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup? Case Study: Continuousdeployment makes releases n.
We did our best to package as much content (including almsot a dozen books and ebooks) as well as tools and apps, into one low-priced magic offer. But I am even more excited to report that it will include a hardcover copy of my new Lean Startup book. But thats not all! And theres so much more.
Heres an excerpt: Philosophy Helps Start-Ups Move Faster - WSJ.com Silicon Valley entrepreneurs and venture capitalists often churn out how-to business books and fancy themselves as management gurus, but few see their methodologies adopted. The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup?
Last May, I shared the news that long-time Lean Startup advocates Brant Cooper and Patrick Vlaskovits were working on a new book called The Lean Entrepreneur featuring illustrations by FAKEGRIMLOCK. That new book is about to hit bookstores everywhere. You can pre-order on their site until February 10 th 2013, and after that on Amazon.
(This also gives me a chance to clarify that I am no relation to the author of the classic book on positioning , Al Ries ) Next up, heres the video from my talk with Steve Blank at startup2startup. CustomerDevelopment at Startup2Startup Thanks for watching! Case Study: Continuousdeployment makes releases n.
It involves using a simple tracking survey to constantly get feedback from active customers. It is described in detail by Fred Reichheld in his book The Ultimate Question: Driving Good Profits and True Growth. The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup?
This is called “the illusion of cause&# and is discussed at length in the extremely readable book The Invisible Gorilla ). This is called “the illusion of cause&# and is discussed at length in the extremely readable book The Invisible Gorilla ). Case Study: Continuousdeployment makes releases n.
In particular, we would cover customerdevelopment, continuousdeployment, minimum viable product, and actionable metrics. How many workshops, books, webinars, blog posts, etc have you read, said "that's awesome", and then never did anything beyond that.
On to what seems to have stuck: kwooleyy : #g2s Showed startup OODA loop developed by USAF pilot John Boyd I included two Boyd-inspired books in the recommended reading list on the right-hand side of this blog: Certain to Wi n and Boyd: The Fighter Pilot Who Changed the Art of War. Case Study: Continuousdeployment makes releases n.
If all that archive-browsing leaves you hungry for more, you will soon be able to get Startup Lessons Learned in book form. I think a book of all your most read posts would be amazing (much like Guy Kawasaki). Why ContinuousDeployment? * Validated learning about customers * 8.0 Let me summarize.
Eric, I think we all see a book in your future that cohesively merges your great writing into a building great companies for dummies kind of book. It would be nice if you could deconstruct why the customerdevelopment model is challenging to pull off in practice? Case Study: Continuousdeployment makes releases n.
Education Guideline Book (1st Edition) Sep 2006 View SlideShare document or Upload your own. The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup? Case Study: Continuousdeployment makes releases n. What is customerdevelopment? 1 comments: Desoja said.
I think the absolute best reading on this subject is a book called Regional Advantage: Culture and Competition in Silicon Valley and Route 128 by AnnaLee Saxenian. The book is really fun to read (how often do you see an academic tome crossed with a real whodunit?). Case Study: Continuousdeployment makes releases n.
Reminded me of Randy Komisar's book "The Monk and the Riddle" Concentrating on spotting trends is what Komisar writes of push towards something which ultimately is not sustainable or fulfilling as such. "If dogs don;t eat dog food, you loose" says a book! Case Study: Continuousdeployment makes releases n.
There are some good anecdotes about Chief Engineers in the Toyota Product DevelopmentBook. Some of these reaffirm that they do indeed validate assumptions through interaction with customers. And in some cases, they disregard the results of customer focus groups if they sense that the results are incongruous.
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