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8 New Venture Smarts That You Can’t Afford To Ignore

Startup Professionals Musings

A while back I received a discouraging note from an entrepreneur with a patent and a medical software application who couldn’t find a dime of investment, and was grousing that seed funding just wasn’t available anymore. Failure to prepare for due diligence. Not doing due diligence on the funding source.

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What Are The Major Benefits Of Using A Meeting Room Booking System?

YoungUpstarts

This can essentially be between the business and the customers or the business and the employees. As shared resources there can always be clashes between different people as to the booking of meeting rooms. Here are some of the major benefits of using meeting room booking systems : 1. Centralized booking process.

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7 Key Factors Obscure Your Customer Acquisition Costs

Startup Professionals Musings

As a business consultant and angel investor, I often ask for your own assessment of marketing ROI , or customer acquisition cost (CAC). Thus I was pleased to see this subject, and related strategy decisions, covered well in a recent book, “ Brand Vision ,” by Jim Everhart. Are you making the proper investment, and is it paying off?

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[Review] The Social Customer

YoungUpstarts

Rather, the challenge is this – how can we transform fans and followers on social networks into actual money paying customers? Enter “ The Social Customer: How Brands Can Use Social CRM to Acquire, Monetize, and Retain Fans, Friends, and Followers “ by Adam Metz. S = Strategy, the stuff that the book teaches.

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iGMS – Comprehensive Vacation Rental Software To Boost Your Business

YoungUpstarts

The vacation rental industry is lucrative, but it’s also demanding, and this has prompted the popularity of vacation rental software , such as iGMS. Pros of iGMS Vacation Rental Software. You can manage routine tasks, and oversee booking calendars. . Cons of iGMS Vacation Rental Software. Smart Guest Communication.

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Why You Should Encourage Customer Reviews (And How To Do It)

YoungUpstarts

Generally, that adds up to a win for customers: they get personalized, efficient service for a fraction of the price. However, encouraging reviews offers a chance to grow your following and foment your brand identity , while addressing individual complaints. In fact, a steady hand here can win back dissatisfied customers.

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6 Key Rules To Stay Competitive In The Digital World

Startup Professionals Musings

As a business advisor, I have to recommend even to established companies that they review and revamp their competitive strategy now, even if it appears to be working today. The Wal-Mart home page is customized for each shopper based on location, local weather, and the customer search and purchase history.