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How Writing a Book is Good For Business & Why You Shouldn’t Do It Without a Coach

Duct Tape Marketing

How Writing a Book is Good For Business & Why You Shouldn’t Do It Without a Coach written by John Jantsch read more at Duct Tape Marketing   The Duct Tape Marketing Podcast with Leigh Shulman In this episode of the Duct Tape Marketing Podcast, I interview Argentina-based author Leigh Shulman.

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10 Keys To Raising Your New Venture Funding Potential

Startup Professionals Musings

In his classic book, “ The Leadership Capital Index ,” Dave Ulrich, a best-selling author, business consultant, and business school professor, provides some real insights and metrics on what makes up the elements of goodwill in the minds of top valuation experts. Performance accountability processes. Modern information management tools.

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10 Goodwill Elements To Raise Your Business Valuation

Startup Professionals Musings

In his classic book, “ The Leadership Capital Index ,” Dave Ulrich, a best-selling author, business consultant, and business school professor, provides some real insights and metrics on what makes up the elements of goodwill in the minds of top valuation experts. Performance accountability processes. Modern information management tools.

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Understanding the Underbelly of Online Marketing & Why You’ll Lose if You Don’t

Both Sides of the Table

It’s building a product that is substantially differentiated, and, as Bill Gross, one of the most prolific tech entrepreneurs of our era says, “ It needs to be 10x better than the competition ” (because if you shoot for that then in competitive markets you might achieve 3x. Simply write a great book?

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What Would Happen if you Built the Reverse of Amazon? It Might Look Something Like This …

Both Sides of the Table

They did customer pickups, the drove vans to storage facilities, the deal with booking and customer support issues – everything. I guess he was as excited about the opportunity as I was! And for the next several months the founders literally ran the business. Full on burger flipping mode.

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The Senior Living Marketing Boom and How to Get Smart(er) with Your Strategy

Duct Tape Marketing

She and her partner, Andréa Catizone, have successfully grown the agency from a startup to a team of 40 employees over the past 12 years and recently celebrated by publishing her book Smarter(er) Marketing for Senior Living Communities. Actually, there's another one that I'm interviewing tomorrow that has book also coming out.

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[Interview] Jim Ewel, Author Of ‘The Six Disciplines of Agile Marketing: Proven Practices For More Effective Marketing And Better Business Results’

YoungUpstarts

The pandemic hit just as I was finishing up some of the interviews in the book. They used Agile to differentiate themselves and help their clients deal with the radical changes in the business environment. In your book, you explain that Agile is more than a methodology; it requires leaders to make specific organizational shifts.

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