Remove Books Remove Internet Remove Viral
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Understanding the Underbelly of Online Marketing & Why You’ll Lose if You Don’t

Both Sides of the Table

Everything we were taught pre-Internet is still relevant. They had a viral promotional technique that encouraged your friends to download their app to watch a video they posted and a channel (Facebook) that was trying to grow its video audience. And you thought the Internet was a meritocracy where the best ideas win?

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If you build it, they won't come, unless.

A Smart Bear: Startups and Marketing for Geeks

We're putting a 'Retweet' button inside the product to encourage viral growth.". OK, so what can you do to rise above the cacophony that is the Internet? This is the viral step: Having trialed the tool, the stranger might use it herself, then more people find out about it, and so forth. Visibility-fail. Anyone-gives-a-crap-fail.

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It’s Morning in Venture Capital

Both Sides of the Table

By the end of 2011 the Internet population was estimated at 2.3 billion, with 275 million in North America alone (source: Internet World Stats) and an astounding global penetration of 33% of the world’s population. Internet usage a decade ago was less than 1 hour per day and was restricted to narrowband communications.

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What the Past Can Tell Us About the Future of Social Networking

Both Sides of the Table

The Bridge Between Online Services & The Internet: AOL. It was an online community like CompuServe and eventually started offering people dial-up access to the Internet for a monthly fee. AOL was controlled by one company and the Internet was distributed. AOL was closed, the Internet was open. And then came AOL.

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What Tech Entrepreneurs Could Learn from Chamillionaire

Both Sides of the Table

It sort of reminds me of the new generation of innovation that is happening around user-controlled terrestrial & Internet station Jelli.]. It created viral buzz because other fans saw the email address and wanted to know how they got it. How does he always wow a usually skeptical crowd? This was in the 90′s.

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Summer Business Books: What to Read Now

crowdSPRING Blog

Books, newspapers, magazine, blogs, comment threads. Put the written word in front of me, whether on a sheet of paper bound into a book or magazine, or as pixels on a glowing screen and I will consume it. For me, I am lucky if I can fit in a book or two during the annual slowdown that we at crowdSPRING know as “August.”

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Be Shareable

YoungUpstarts

The year was 2015 and my company, Shareability, had already been behind some of the biggest viral hits of the past few years. The resulting video, “Ronaldo in Disguise,” became an immediate viral sensation. Going Viral. There was a time when “viral” simply referred to, well, viruses. The shoot was on.

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