Give Your Advertising ROI a Serious Boost by Maintaining Scent (11 examples)
ConversionXL
AUGUST 5, 2013
Lets review some actual ads and landing pages. Ad copy says “Lowest taxation in EU” – but the landing page talks about tax optimization and Bulgaria. Landing page has no copy except for the product name. That’s what you should use in your ad copy AND your landing page. Trigger words are powerful.
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