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Why Founders Should Know How to Code

Steve Blank

As the farm fields flew by on the interstate I listened as Dave described how he translated his vision into a series of hypotheses and mapped them onto a business model canvas. Speed keeps cash burn rate down while allowing you to converge on a repeatable and scalable business model. Customer Discovery.

Cofounder 336
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It Must Be A Marketing Problem

Steve Blank

The Customer Development process is the way startups quickly iterate and test each element of their business model , reducing customer and market risk. In Discovery startups take all their hypotheses about the business model: product, market, customers, channel, etc. Six is a Proxy for Burn Rate.

Burn Rate 252
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Is the Lean Startup Dead?

Steve Blank

These bubble startups were actually guessing at their business model and did premature and aggressive hype and early company launches and had extremely high burn rates – all predicated on an IPO to raise more cash. Startups with huge burn rates – building leases, staff, PR and advertising – ran out of money.

Lean 335
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Customer Development for Web Startups

Steve Blank

Customer Development is a technique startups use to quickly iterate and test each part of their business model. How you execute Customer Development varies, depending on your type of business. In my book, “ The Four Steps to the Epiphany ” I use enterprise software as the business model example.

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Making Financial Projections is Not Rocket Science

Startup Professionals Musings

Your “burn rate” or net cash flow out is usually the single most important survival parameter to a startup. Just the process of doing financial projections allows you to see areas of strength and weakness in your proposed business model, thus enabling you to make critical adjustments sooner. Cash flow is king.

Forecast 238
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Business Plan Financial Forecasts Test Your Savvy

Startup Professionals Musings

Your “burn rate” or net cash flow out is usually the single most important survival parameter to a startup. Just the process of doing financial projections allows you to see areas of strength and weakness in your proposed business model, thus enabling you to make critical adjustments sooner. Cash flow is king.

Forecast 238
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Four Easy Steps to Credible Startup Financials

Startup Professionals Musings

Your “burn rate” or net cash flow out is usually the single most important survival parameter to a startup. Just the process of doing financial projections allows you to see areas of strength and weakness in your proposed business model, thus enabling you to make critical adjustments sooner. Cash flow is king.

Forecast 230