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When you start with an honest and diligent effort to determine the truth of your situation, the right decisions often become self-evident.” — Jim Collins , author of Good to Great. Is my churnrate below the category average? Benchmarks for deep tech startups. What should our MRR growth be?
Many startups focus on growth (instead of profits) and often need to track KPIs that may be different from those used by established businesses: Burnrate : indicates the company’s negative cash flow or how quickly it’s spending money. Activation rate: measures how many visitors are engaging with your website or app.
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Burn Rate 
141 
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