Business Model Business Plan Customer Development 
Steve Blank
JANUARY 27, 2011
The most visible step was the first International Business Model Competition , hosted by the BYU Rollins Center for Entrepreneurship and Technology. We’ve been teaching that the difference between a startup and an existing company is that existing companies execute business models, while startups search for a business model.
Steve Blank
MAY 17, 2010
Last week one of the schools I teach at invited me to judge a business plan contest. I suggested that they first might want to read my post on why business plans are a poor planning and execution tool for startups. At best I think business plan competitions are a waste of time.
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Steve Blank
SEPTEMBER 22, 2011
As part of our Lean LaunchPad classes at Stanford, Berkeley, Columbia and for the National Science Foundation, students build a startup in 8 weeks using Business Model Design + Customer Development. Read Business Model Generation pages 1-72, and The Four Steps to the Epiphany Chapter 3. Lessons Learned.
Steve Blank
OCTOBER 30, 2012
The class teaches founders how to dramatically reduce their failure rate through the combination of business model design, customer development and agile development using the Startup Owners Manual. And you’ll learn about how to build a minimal viable product to get feedback early and often from customers.
Steve Blank
APRIL 16, 2013
For decades this revered business magazine described management techniques that were developed in and were for large corporations – offering more efficient and creative ways to execute existing business models. The Four Steps drew the distinction that “startups are not smaller versions of large companies.”
Steve Blank
MARCH 8, 2011
It was designed to bring together many of the new approaches to building a successful startup – customer development, agile development, business model generation and pivots. We were positing that 20 years of teaching “how to write a business plan” might be obsolete. This post is part one.
Steve Blank
JUNE 26, 2014
We’re changing the order in which we teach the business model canvas and customer development to better-fit therapeutics, diagnostics and medical devices. The Lean LaunchPad class uses the three “ Lean Startup ” principles: Alexander Osterwalders “ business model canvas ” to frame hypotheses.
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