Steve Blank

JUNE 3, 2013

They outlined their retail channel and PR strategy and told me about the type of consultants they wanted to hire. Hiring PR Agencies. Bettina said, “We want to drive customer demand into our channel.” That’s smart I thought, a real clear charter for PR. We’re too busy focusing on getting the product right.”.

PR 321

PR China Lean Channel 321

Steve Blank

APRIL 30, 2009

Initially your job is to understand each of the parts of your business model before you hire someone to do it. Hopefully you and your co-founders are experts in one or two parts (agile development, SEO/SEM, etc.) But the rest; sales, marketing, bus dev is actually customer development that the founder needs to understand.

Sales 120

Sales Silicon Valley RSS Las Vegas 120

Steve Blank

SEPTEMBER 5, 2023

In the early stages of a startup your hypotheses about all the parts of your business model are your profound beliefs. Here’s how I learned why they were critical to successful customer development. Start with those around product/market fit – who are your customers and what features do they want?

Business Model 355

Business Model Product Development Early Stage Customer Development 355

YoungUpstarts

OCTOBER 22, 2012

It must cross boundaries, working cooperatively with other divisions in your business such as sales, marketing, social media, PR, product development, and the like. Too often salespeople may “hoard” their prize references, fencing them off from big opportunities to promote or close business for you.

Programming 145

Programming Customer Social Media Advisory Board 145

Steve Blank

OCTOBER 7, 2010

Wait a minute, what about the rest of Customer Development ? Aren’t you going to validate your hypotheses by first getting some customers?”. Now I was confused, and I asked, “Well what do you guys believe – Customer Development or launch on a schedule?” Filed under: Ardent , Customer Development.

Customer Development 316

Customer Development Singapore Channel PR 316

Steve Blank

JUNE 3, 2013

They outlined their retail channel and PR strategy and told me about the type of consultants they wanted to hire. Hiring PR Agencies. Bettina said, “We want to drive customer demand into our channel.” That’s smart I thought, a real clear charter for PR. We’re too busy focusing on getting the product right.”.

PR 213

PR China Lean Channel 213

Steve Blank

MARCH 18, 2011

Customer Development , Agile Engineering and the Lean methodology enforced a process of incremental and iterative development. Startups could now get a first version of a product out to customers in weeks/months rather than months/years. In the new bubble PR may be your new best friend, so invest in it.

Internet 335

Internet IPO Silicon Valley Agile 335

Steve Blank

APRIL 20, 2021

Shawn immediately said the name I had given the four steps was confusing – I had called it market development – he suggested that I call it Customer Development – and the name stuck. It’s easy to simply buy customers, but only real value makes them stay.

Product 436

Product Viral Channel San Francisco 436

SoCal CTO

JULY 13, 2011

This site aggregates and filters content from thought leaders who talk about topics such as Marketing , Sales , Design , Revenue , Hiring , Social Media , Business Models , Metrics , PR , Venture Capital , Angel Investors , Bootstrapping , Incubators , Agile and many others.

Intellectual Property 175

Intellectual Property Aggregator Startup Angel Investor 175

A Smart Bear: Startups and Marketing for Geeks

MARCH 11, 2014

They have many, many man-years of development and customer development in them. Edwin: Oh sorry, so the business model. Edwin: The business model is that the organizer has to pay. Do you think that’s a good business model? We kept it simple, the business model.

Technical Cofounder 220

Technical Cofounder Cofounder Software Review Management 220

Up and Running

MAY 23, 2016

The one-page pitch format is also more suitable for SaaS businesses that are constantly testing new ideas. Your pitch is going to cover your strategy (what you’re going to do), your tactics (how you’re going to do it), your business model (how you will make money), and your schedule (who is doing what and when). Do your own PR.

Software Review 74

Software Review Software Delaware Forecast 74

Steve Blank

JUNE 22, 2009

For the first 25 years HP’s business model was static. Of course HP did ship new products and innovate, but their center of innovation was sustaining innovation , around the core of their existing business. Elephant Graveyard Reinvention of large companies, while making for great case studies are rare. carry on reading.

Silicon Valley 192

Silicon Valley RSS California Agile 192

ReadWriteStart

MARCH 27, 2011

Unlike Lean startups, their priority isn't to learn in order to create a scalable business model. This is lean development without any customer development. Every startup needs PR, but this is even more true of flips. Instead, their goal is to create a promising product. The focus is on building.

Lean 144

Lean Startup Agile Coder 144

Startup Lessons Learned

JULY 9, 2009

No business model, either. Is it really worthwhile spending time and money trying to impress each other with our supposed successes, especially in a business where real feedback can take five or ten years? We go to mixers, buy fancy offices, focus on PR, and try to one-up each other. What was different this time?

San Francisco 94

San Francisco Lean Continuous Deployment DC 94

market-by-numbers.com

DECEMBER 7, 2009

Market By Numbers on Twitter | Entries RSS | Comments RSS Market By Numbers High-Tech Marketing and Customer Development Home What is Customer Development? The driving force helps shape technology choices, importance of design, market segment, and business model as well as company culture, growth plan and exit strategy.

San Diego 40

San Diego RSS Lean Elevator Pitch 40

techcrunch.com

OCTOBER 23, 2010

Nosake From nothing to losing money every month with no business model in sight. Everything Seth said is absolutely spot on, except I’d encourage founders to make sure they do some customer development (even in the consumer space) in parallel to cranking out the first product. How to get there.

Technical Review 84

Technical Review Cofounder Technical Cofounder Software Review 84

steveblank.com

JULY 8, 2011

Reply steveblank , on September 16, 2009 at 7:00 pm said: Greg, The Google Group “Lean Startup Circle&# at [link] is a wonderful repository of Customer Development/Lean Startup success and failure. I hewar via thew grapevine that you’re thinking about a ‘Business Model Competition’ Interesting.

Software Review 110

Software Review Startup Silicon Valley Analytics 110