Steve Blank

SEPTEMBER 5, 2018

A version of this article first appeared in the Harvard Business Review. It’s the antithesis of the Lean Startup. Almost overnight the floodgates opened, and risk capital was available at scale from venture capital investors who rushed their startups toward public offerings. ” Fire, Ready, Aim. And it may work.

Lean 335

Lean Burn Rate Startup IPO 335

Steve Blank

AUGUST 23, 2010

At times I’ll do what I consider an extension of teaching; a two-day Customer Discovery/Validation intensive session with a large corporation serious about Customer Development at my ranch on the California Coast. It reminded me of the differences in Customer Discovery between a scalable startup and a big company.

Customer Development 239

Customer Development Developer Customer South America 239

Steve Blank

NOVEMBER 30, 2009

Customer Development is all about gathering a list of what features customers want by talking to them, surveying them, or running “focus groups.” Gathering feature requests from customers is not what marketing should be doing in a startup. And it’s certainly not Customer Development.

Customer Development 287

Customer Development Developer Customer Silicon Valley 287

Steve Blank

MARCH 12, 2014

Therefore we needed them to think and learn about two parts of a startup; 1) ideation - how to create new ideas and 2) customer development – how do they test the validity of their idea (is it the right product, customer, channel, pricing, etc.). Hawken students practicing Customer Discovery in a mall.

Lean 335

Lean Customer Development Startup Silicon Valley 335

Steve Blank

SEPTEMBER 22, 2011

As part of our Lean LaunchPad classes at Stanford, Berkeley, Columbia and for the National Science Foundation, students build a startup in 8 weeks using Business Model Design + Customer Development. How To Build a Web Startup – The Lean LaunchPad Edition. What are the steps in building a web site?”

Lean 334

Lean Web Coder Business Model 334

Steve Blank

NOVEMBER 15, 2010

In previous posts I’ve talked about what the combination of Business Model Design, Customer Development and Agile Methodologies mean to startups and intrapreneurs in large companies; it’s the beginning of entrepreneurship as a science with its own rules and methodologies. Teaching In the Big Apple.

Customer Development 278

Customer Development Business Model Developer Design 278

Steve Blank

APRIL 16, 2013

In my 21 years as an entrepreneur, I would come up for air once a month to religiously read the Harvard Business Review. It was not only my secret weapon in thinking about new startup strategies, it also gave me a view of the management issues my customers were dealing with.

Technical Review 331

Technical Review Lean Venture Capital Customer Development 331

ConversionXL

SEPTEMBER 6, 2013

Most startups fail. The product or website (be it software, e-commerce, or a service) might be awesome , but if it puts itself in front of the wrong market, or packages itself so the right market can’t figure out why it’s awesome, the startup will fail. Same goes for e-commerce, SaaS or any startup really.

Customer Development 126

Customer Development Conversion Developer Customer 126

Steve Blank

OCTOBER 25, 2010

It’s the combination of Business Model Design and Customer Development. Business Model Design. Today every business organization from startup to large company uses the words “business model.” It instantly creates a shared visual language while defining a business.

Customer Development 332

Customer Development Business Model Developer Customer 332

Steve Blank

SEPTEMBER 3, 2014

A startup is not just about the idea, it’s about testing and then implementing the idea. I was driving home from the BIO conference in San Diego last month and had lots of time for a phone call with Dave, an ex student and now a founder who wanted to update me on his Customer Discovery progress. Customer Discovery. The Problem.

Cofounder 336

Cofounder Founder Technical Cofounder Coder 336

Steve Blank

AUGUST 21, 2013

What if we could increase productivity and stave the capital flight by helping Life Sciences startups build their companies more efficiently? —— When I wrote Four Steps to the Epiphany and the Startup Owners Manual , I believed that Life Sciences startups didn’t need Customer Discovery.

SBIR 321

SBIR Technical Review Lean Startup 321

Steve Blank

SEPTEMBER 16, 2014

How do you figure out what’s the right mix of skills for the co-founders of your startup? Surprisingly if you’ve filled out the business model canvas you already know who you need. She started by sketching her business model canvas on a napkin, but somehow the conversation quickly shifted to what was really on her mind.

Cofounder 335

Cofounder Founder Intellectual Property Business Model 335

Steve Blank

OCTOBER 24, 2014

—— The Lean Startup process builds new ventures more efficiently. It has three parts: a business model canvas to frame hypotheses, customer development to get out of the building to test those hypotheses and agile engineering to build minimum viable products. His new book does three things: 1.

Business Model 335

Business Model Design Customer Development Lean 335

Steve Blank

AUGUST 29, 2011

What makes startups succeed or fail? More than 90% of startups fail, due primarily to self-destruction rather than competition. For the less than 10% of startups that do succeed, most encounter several near death experiences along the way. Three months ago I wrote about my ex-student Max Marmer and the Startup Genome Project.

Software Review 300

Software Review Early Stage Technical Review Startup 300

Steve Blank

APRIL 16, 2013

In my 21 years as an entrepreneur, I would come up for air once a month to religiously read the Harvard Business Review. It was not only my secret weapon in thinking about new startup strategies, it also gave me a view of the management issues my customers were dealing with.

Technical Review 223

Technical Review Lean Venture Capital Customer Development 223

Steve Blank

SEPTEMBER 21, 2012

This is a guest post by my Startup Owner’s Manual co-author Bob Dorf. While statistics are weak on startup success rates, the worst one I’ve seen suggests that 2 in 1000 venture backed startups will ever achieve $100-million or more in valuation. Can every startup skyrocket like Facebook or Square or Google?

Startup 334

Startup Cofounder Customer Development Viral 334

Steve Blank

JANUARY 22, 2014

Success depends on finding startups that have identified acute customer pains in large markets where conditions are ripe for a new entrant. Few entrepreneurs find this scalable and repeatable business model because it’s not easy. The cloud , open-source development tools and web 2.0 Here’s Part 2 of Dino’s story….

Early Stage 295

Early Stage Silicon Valley Oregon Technical Review 295

Steve Blank

SEPTEMBER 5, 2013

Over the last three years our Lean LaunchPad / NSF Innovation Corps classes have been teaching hundreds of entrepreneurial teams a year how to build their startups by getting out of the building and testing their hypotheses behind their business model. The next customer segment we tried was startup founders.

Lean 322

Lean Customer Development Sales Cycle Business Model 322

SoCal CTO

JANUARY 5, 2011

Some really great stuff in 2010 that aims to help startups around product, technology, business models, etc. 500 Hats , February 1, 2010 When to Use Facebook Connect – Twitter Oauth – Google Friend Connect for Authentication?

Silicon Valley 378

Silicon Valley Startup Term Sheet Venture Capital 378

Steve Blank

JULY 9, 2015

He’s now run several Lean LaunchPad classes and has seen a ton of healthcare startups. Here’s his advice for startups in this space. Over the past couple of years as Director of Innovation for Intermountain Healthcare I’ve mentored and worked with many Healthcare-focused startups. For a proof of concept or pilot this may be OK.

Startup 120

Startup Early Stage Azure Lean 120

Steve Blank

MARCH 29, 2012

When Bob Dorf and I wrote the Startup Owners Manual we listed a series of Customer Development principles. I thought they might be worth enumerating here: A Startup Is a Temporary Organization Designed to Search. for A Repeatable and Scalable Business Model. Not All Startups Are Alike.

Customer Development 331

Customer Development Developer Customer Cofounder 331

conversionxl.com

SEPTEMBER 10, 2013

It’s Not a Conversion Problem, It’s a Customer Development Problem. Most startups fail. The most common mistake startups make is assuming they can operate the same way big companies do, and expect success with little to no feedback from potential customers. This is a customer development problem.

Customer Development 60

Customer Development Conversion Developer Customer 60

SoCal CTO

OCTOBER 6, 2011

I’ve spoken to dozens of customers, I have a validated customer persona, built an MVP to test key behavioral hypotheses, and the data doesn’t back what you’re saying." " Today I had two conversations with early stage startups (see Free CTO Consulting ). " One was an enterprise software product.

Customer 227

Customer Fractional CTO Viral Lean 227

Steve Blank

MAY 6, 2015

It’s time to update Build, Measure, Learn to what we now know is the best way to build Lean startups. Build a product, get it into the real world, measure customers’ reactions and behaviors, learn from this, and use what you’ve learned to build something better. Then came the Build-Measure-learn focus of the Lean Startup.

Lean 120

Lean Agile Business Model Customer Development 120

Steve Blank

MARCH 8, 2011

It was designed to bring together many of the new approaches to building a successful startup – customer development, agile development, business model generation and pivots. We were positing that 20 years of teaching “how to write a business plan” might be obsolete. This post is part one.

Lean 307

Lean Business Model Customer Development Guinea 307

Steve Blank

APRIL 14, 2013

I just spent a few weeks in Japan and China on a book tour for the Japanese and Chinese versions of the Startup Owners Manual. This left an open playing field for Chinese software startups as they “copy to China” existing U.S. business models. Small startups act the same way, simply cloning each other’s products.

China 328

China Silicon Valley Non-Compete Intellectual Property 328

Steve Blank

JANUARY 30, 2013

Entrenched Innovation Model Issues : Qualcomm’s existing innovation model – wireless products were created in the R&D lab and then handed over to existing business units for commercialization – was wildly successful in the existing wireless and mobile space. Venture Fest was not integral to their success.

Programming 273

Programming Technical Review Incubator Intellectual Property 273

Steve Blank

DECEMBER 10, 2014

Over 44 classes have embedded the business model canvas and/or Customer Discovery including a year-long course taken by every single one of its bioengineering majors. We didn’t know it at the time, but with that investment we had paid for front-row VIP seats to witness the origins of Customer Development and the Lean Startup.

Maryland 280

Maryland Lean DC Virginia 280

Steve Blank

APRIL 10, 2009

And he recognized it was making his startup feel and act like a big ponderous company. Most decisions in a startup must be made in the face of uncertainty. Since every situation is unique, there is no perfect solution to any engineering, customer or competitor problem, and you shouldn’t agonize over trying to find one.

Silicon Valley 309

Silicon Valley RSS Startup Agile 309

Steve Blank

JUNE 26, 2014

We’re changing the order in which we teach the business model canvas and customer development to better-fit therapeutics, diagnostics and medical devices. The Lean LaunchPad class uses the three “ Lean Startup ” principles: Alexander Osterwalders “ business model canvas ” to frame hypotheses.

Intellectual Property 290

Intellectual Property Lean IP Open Source 290

Steve Blank

MAY 17, 2010

I suggested that they first might want to read my post on why business plans are a poor planning and execution tool for startups. At best I think business plan competitions are a waste of time. Business Plan Versus Business Models. A startup is not executing a series of knowns.

Business Plan 320

Business Plan Business Model Customer Development Deal Flow 320

Steve Blank

DECEMBER 20, 2011

63 scientists and engineers in 21 teams made 2,000 customer calls in 8 weeks , turning laboratory ideas into formidable startups. The Innovation Corps Startup Team. We taught them the business model / customer development / agile development solution stack. This week we saw the results.

Incubator 310

Incubator Government Silicon Valley Lean 310

Steve Blank

FEBRUARY 16, 2012

Alexander Osterwalder and I spent last week in Salt Lake City, Utah as judges at the 2 nd Annual International Business Model Competition , hosted by Professor Nathan Furr , and his team at the BYU Center for Entrepreneurship. But for startups, business plans fail to match the chaotic reality they encounter in the real world.

Business Model 270

Business Model Customer Development Utah Business Plan 270

Steve Blank

JANUARY 6, 2021

No Business Plan Survives First Contact With Customers. How did we build startups in the past? The Business Model. An introduction to The Business Model Canvas. How to Get, Keep and Grow Customers ? How to Get Out of the Building and Test the Business Model. Customer Validation.

Lean 367

Lean Customer Development Business Model Video 367

Steve Blank

SEPTEMBER 5, 2023

In the early stages of a startup your hypotheses about all the parts of your business model are your profound beliefs. You can’t be an effective founder or in the C-suite of a startup if you don’t hold any. Here’s how I learned why they were critical to successful customer development.

Business Model 352

Business Model Product Development Early Stage Customer Development 352

Steve Blank

FEBRUARY 6, 2014

The class is designed for students who said they want a hands-on experience in what it takes to build a startup – not just writing a business plan or listening to lectures. Commitment is the first step in building a startup team. Filed under: Customer Development , Lean LaunchPad , Teaching. Lessons Learned.

Lean 286

Lean Customer Development Business Model Email 286

Steve Blank

NOVEMBER 4, 2013

The teams present what they learned talking to 10-15 customer/week, and get comments, suggestions and critiques from their teaching team. We’ve recorded these panels for each part of the business model canvas. It turns out that for commercialization, the business model (Customers, Channel, Revenue Model, etc.)

Lean 266

Lean Customer Business Model Customer Development 266