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A New Way to Teach Entrepreneurship – The Lean LaunchPad at Stanford: Class 1

Steve Blank

MARCH 8, 2011

In January, we introduced a new graduate course at Stanford called the " target="_blank">Lean LaunchPad. It was designed to bring together many of the new approaches to building a successful startup – customer development, agile development, business model generation and pivots. What if I was wrong? But we could be wrong.

Lean

Lean Business Model Customer Development Guinea

Lessons Learned: Validated learning about customers

Startup Lessons Learned

APRIL 14, 2009

What matters is proving the viability of the company’s business model, what investors call “traction.&# Of course this is not at all true of many profitable small businesses, but they are not what I mean by startups.) Start using some of those customers as guinea pigs for a self-serve version of the product.

Customer

Customer San Francisco Lean Hockey Stick

StartUpRoar

A New Way to Teach Entrepreneurship – The Lean LaunchPad at Stanford: Class 1

Lessons Learned: Validated learning about customers

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