Steve Blank

NOVEMBER 13, 2012

A few of the many quotations that struck me: “Most startups fail due not to the failure of product development but due to the lack of customers”. Learning and discovering who a company’s initial customers will be and what market they are in, requires a process separate and distinct from product development”.

Japan 305

Japan Customer Development Developer Customer 305

Startup Lessons Learned

APRIL 14, 2009

What matters is proving the viability of the company’s business model, what investors call “traction.&# Of course this is not at all true of many profitable small businesses, but they are not what I mean by startups.) In fact, this company hasn’t shipped any new products in months.

Customer 167

Customer San Francisco Lean Hockey Stick 167

Hippoland

AUGUST 8, 2018

Forget about traction and hockey stick growth. In other words, if you can get 1000 people to come to your website consistently for under $5, then this business model works for you. Unit economics are something I’ve found most entrepreneurs (and investors!) don’t think about at all.

Founder 48

Founder Sales Cycle Affiliate Retention 48

Hippoland

AUGUST 8, 2018

Forget about traction and hockey stick growth. In other words, if you can get 1000 people to come to your website consistently for under $5, then this business model works for you. Unit economics are something I’ve found most entrepreneurs (and investors!) don’t think about at all.

Founder 48

Founder Sales Cycle Affiliate Retention 48

ConversionXL

APRIL 3, 2019

Do not talk about disruptive business models; the ones who disrupt don’t talk about it. They are too busy disrupting. The reality is that it’s hockey stick growth—you have to spend tons of money before you see any results (and then the results are exponential).

Artificial Inteligence 114

Artificial Inteligence Technical Review Metrics SEO 114