Why the Future of Tesla May Depend on Knowing What Happened to Billy Durant
Steve Blank
APRIL 23, 2018
A version of this article appeared in the Harvard Business Review. The entrepreneur who founded and grew the largest startup in the world to $10 billion in revenue and got fired is someone you have probably never heard of. Durant died managing a bowling alley in Flint, Michigan, in 1947. The company closed in 1931.
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