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Progressive Web Apps: What Do Marketers Need to Know?

ConversionXL

The magic—and limitations—of caching. The service worker is also a crucial element to PWA performance that depends on caching. PWAs give developers unprecedented control over what is and isn’t cached on the user’s device. The offline mode is, effectively, a fail-safe.

Web
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Ardent 3: Supercomputer Porn

Steve Blank

Ardent 3: Supercomputer Porn « Steve Blank steveblank.com/2009/10/12/ardent-3-supercomputer-porn – view page – cached + Customer Development Manifesto: The Path of Warriors and Winners (part 5) + Can You Trust Any VC’s Under 40? Ardent 3: Supercomputer Porn [.]

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FLoC: Google’s Plan to Kill Off Third-Party Cookies

ConversionXL

The second request could happen before a user lands on the page where the ad is served, with the browser caching the ad information until requested. The browser caches the information. The browser finds the cached interest-based ad and holds an auction between it and the contextual ad based on the logic sent from the ad platform.

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The Customer Development Manifesto: The Startup Death Spiral (part.

Steve Blank

Reply Pros and cons of Push and Pull product positioning and differentiation « Yet Another (ex-)VC Blog , on February 21, 2010 at 11:14 am Said: [.] Isso sem mencionar que, dependendo do problema, em alguns casos fica bastante difícil “voltar atrás&#.

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Cracking The Code: iPhone, Apple TV and more from Mac World

Cracking the Code

And it is true that the current version of the iPhone is a fantastic consumer product, but the key business feature (push e-mail and calendar) are not there yet: the iPhone will support yahoo push e-mails, but not Outlook (only cache and carry). So, for now and I believe for a few more years, RIM will remain the leader.

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Demand Generation: Turning Tactics into Strategy

ConversionXL

Building a cache of user data in a CRM that’s strong enough to inform demand gen campaigns—what content to produce, where to distribute it—can take years, according to Brandt Bogdanovich of MST Solutions. Based on those emotional triggers, create new demand gen campaigns or re-purpose current campaigns to speak to those needs.

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Ecommerce Content Marketing: Attract, Engage, Close, and Delight Buyers

ConversionXL

Further, you’ll never develop a brand that differentiates your products—your site will be just one more faceless ecommerce seller. If you don’t have an internal cache of data or a big budget, the third option is your best bet. Delivering messages via post can be a differentiator between you and your ecommerce competitors.