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How to Create a Marketing Playbook for Consistent Campaigns

ConversionXL

A marketing playbook helps you achieve brand consistency across channels and campaigns. A marketing playbook is a reference guide that outlines how a business will manage its marketing on a particular channel or campaign. They map out a repeatable process to avoid chaos and confusion in your team and with customers.

Campaign 149
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Revolutionizing Sales: Digital Marketing for Car Sales

The Startup Magazine

In an era where digital technology reigns supreme, car dealerships are increasingly turning to innovative automotive sales digital marketing strategies to boost sales and enhance customer experiences. By analyzing customer data, dealerships can gain insights into customer preferences and behavior patterns.

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How to Craft a Digital Advertising Strategy that Combats Rising Costs and Captures New Customers

ConversionXL

If your business has a five- or six-figure digital advertising budget, you can put more money behind campaigns. To steal customers away from competitors without throwing endless amounts of money at major advertising platforms, work smarter, not harder. Detail the customer demographics that purchase certain products or services.

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How to Track and Improve Ecommerce Customer Acquisition Effectiveness

ConversionXL

There’s more to ecommerce customer acquisition than increasing checkout conversion rates. For long-term, sustainable success, you must attract the right customers. In this article, you’ll learn how to gauge the effectiveness of any customer acquisition strategy. What makes customer acquisition different from marketing?

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Catch Them On Thanksgiving, Convert Them Into Customers By Christmas

YoungUpstarts

While it’s true that at no other time are customers in as much of a shopping mood, SMBs cannot afford to sit back and follow a “Field of Dreams” business model. An operating website does not automatically translate into customers stopping by for a visit, let alone buying something.

Customer 176
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The Expert Guide to Creating a Marketing Growth Strategy

ConversionXL

A marketing growth strategy goes deeper into customer relationships to uncover opportunities that engage, activate, and retain. This philosophy comes from The Lean Startup methodology , which relies on testing hypotheses to better understand your customers’ pain points and goals. Your customers want different things.

Marketing 115
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How To Prepare Your eCommerce Store For Black Friday 2018

YoungUpstarts

Create all campaigns and creative assets (for your website, social media, email marketing, advertisements, etc.) Prepare for success : Make sure your website, shipping logistics, and customer service team can handle a sharp increase in demand. Offer free shipping (even if you have to set a minimum purchase for customers to qualify).

eCommerce 157