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Key Insights from Every Speaker of Elite Camp 2017

ConversionXL

Elite Camp is a traffic and (mainly) conversion event held in Estonia every summer. More than 10,000 conversions as well as multi-channel distribution: Yes! First questions when starting a marketing campaign? Hacks that are: Applied to another marketing channel. Merged with non-marketing channel.

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How to Run Effective Online Sweepstakes Campaigns

ConversionXL

It seems that everyone is running some type of online campaign nowadays. Here is our guide to running an effective and legal sweepstakes campaign online. First off, let’s define what a sweepstakes campaign is. Case #2 – Unique Hotels Facebook Campaign. Some of them good, some not so much. Case studies.

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How to Master PPC Targeting and Choose the Right Ad Platform

ConversionXL

If you’ve ever thought about running a PPC campaign for the first time, there’s a good chance you were wondering which PPC channel to use. As of today, Facebook ad targeting is much stronger than any other PPC channel when it comes to demographics. So where do you even begin when there are 72+ PPC options for you? Work/career.

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14 List Building Hacks to Grow Your Email Database Fast

ConversionXL

Email marketing is one of the fastest ways to drive sales of any online channel. Think about it… What other channel can you launch something and drive sales immediately? How many businesses can afford to take away $50k from their online advertising channels to grow their email database?

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CXL Live 2019 Recap: Takeaways from Every Speaker

ConversionXL

Conversion teams: 6–8 week experiment cycles; Marketing teams: Prepare, campaign, prepare, campaign; Product teams: 2-week sprints. Then they noticed that they’d been cannibalizing other channels—people converting as referrals were leads already acquired from other channels. Identify and iterate down-funnel levers.