5 Practices That Will Make Your Email List Your Most Valuable and Responsive Asset
Duct Tape Marketing
MAY 30, 2012
No matter how important social media use has become in the marketing mix, email is still the most cost effective and responsive form of direct marketing – particularly if you build and manage your list with care. Get as many people as possible to subscribe and market to them all like numbers. Make the first 30 count.
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