article thumbnail

5 Things You’re Measuring Incorrectly With Digital Analytics & What To Do About It

ConversionXL

The key in understanding leads with digital analytics often starts by using campaign codes. These codes are query-string parameters assigned to particular inbound advertising campaigns in way specific to each analytics tool. Most tools can be configured to recognize campaign codes that fall outside of the default markup/format.

Analytics 113
article thumbnail

7 Steps To A Winning Social Media Marketing Campaign

Startup Professionals Musings

Social media is the only one which allows you to be hyper-granular and drill down to micro-segments, to dramatically improve engagement levels and conversion ratios. See some recent examples in the The 10 Best Social Media Campaigns of 2018. Identify the communities for these micro-segments. Marty Zwilling.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

7 Keys To An Engaging Framework For Social Media Mktg

Startup Professionals Musings

Social media is the only one which allows you to be hyper-granular and drill down to micro-segments, to dramatically improve engagement levels and conversion ratios. See some recent examples in the 10 of the Top Social Media Campaigns of 2021. Identify the communities for these micro-segments. Marty Zwilling.

article thumbnail

The Importance Of Measurement In Marketing

YoungUpstarts

For example, if you’re at the beginning of a simple campaign and you’re just trying to get a general idea of whether that campaign is working or not, and that’s all you’re concerned about, there’s no need to overload yourself with a dashboard full of widgets telling you all sorts of extraneous information.

Marketing 160
article thumbnail

[ADV] Best Digital Marketing Tips For Growing Your Business

YoungUpstarts

It is also helpful for the organizations to increase the conversion ratio as they can exchange ideas. If people are using different marketing methods then he can track and monitor you campaign results with ease and very simple. Important thing is to study about their previous experience references and the level of work.

Marketing 169
article thumbnail

Growth Hacking Without Venture Capital

Software By Rob

You need to define your funnel, track the conversion rates for each step of your funnel, and then adjust and optimize the funnel accordingly until you’ve reached acceptable conversion ratios. Emails – Email has been, and will be, one of the most powerful tools in a growth hacker’s arsenal.

article thumbnail

Growth Hacking Without Venture Capital

Software By Rob

You need to define your funnel, track the conversion rates for each step of your funnel, and then adjust and optimize the funnel accordingly until you’ve reached acceptable conversion ratios. Emails – Email has been, and will be, one of the most powerful tools in a growth hacker’s arsenal.