Campaign Conversion Rights Revenue 
Up and Running
JUNE 23, 2022
As you do this, frame the conversation right. The rejection of their business loan application spurred them on an aggressive campaign to improve their financial performance. It could be a specific revenue number, the elimination of other debt, or a lengthier cash runway. Start by adjusting your milestones and forecasts.
Duct Tape Marketing
AUGUST 4, 2022
If you’re thinking about social media as the destination for your marketing campaigns, you’re already doing it wrong. 7:44] How do you engrain this idea of conversations not campaigns into your social media team members? [9:46] Is this, I, this notion of thinking conversations, not campaigns. Then we can converse.
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Duct Tape Marketing
JANUARY 4, 2023
That half our conversation, right , it's an online visibility management SaaS platform that is used by millions of marketers worldwide, including this one. I can tell you that this year, this past year, we made significant, I mean, incremental, significant and material investments into large scale paid campaigns. That's okay.
Duct Tape Marketing
JULY 30, 2019
Aaron Weiche: We definitely see a very strong signal from the biggest window into the web through Google, that reputation really matters, and they are bringing it to the conversation right in that search result, very high, and very visible for a user to interact with. Aaron Weiche: Yep, that’s absolutely perfect.
ConversionXL
JULY 17, 2015
Yuan: For this one if I add one more thing here, it looks like it’s three during pretrial, but you wanted to look the paid conversions, right? This is when the attribution kicks in, right? It could be average order value or it could be conversion. I think that’s what I was talking to as well, right?
Duct Tape Marketing
AUGUST 16, 2023
Mike Volkin (07:22): I would say every size company needs a fractional cmo, but they're certainly companies that are pre-revenue, or probably the ones that most needed are the ones that didn't think they needed a marketing senior marketing leader. But honestly, before I ever launch a marketing campaign, I used to not, but now I do.
Startup Lessons Learned
JUNE 15, 2020
They threw a pizza party that first night, they've now raised millions of dollars and have thrown hundreds of thousands more, not just in support of frontline workers, but in support of restaurants who, as everyone knows, are struggling in these times with a dramatic decline in revenue, in customers. So Frontline Foods is a genuine win-win.
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