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Email Marketing: Campaign Analysis, Metrics, Best Practices

Occam's Razor

Analyzing email campaigns requires three important insights: 1. Your campaign data. Ready for the best email marketing campaign metrics? So for our email campaign analysis let’s look at metrics using that framework. Just to ensure you are executing against your right mental model. You can’t track everything.

Metrics 138
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Multichannel Analytics: Tracking Offline Conversions. 7 Best Practices, Bonus Tips

Occam's Razor

There is perhaps no challenge greater than tracking offline impact of your online presence (campaigns or other activity). conversion rate (average as reported by shop.org) and you are dutifully reporting our revenue of $1 million as a result. Your hair is thinning from repeatedly trying to get funding for online campaigns.

Analytics 116
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Top Social Media Measurement and Tracking Tools

www.foliomag.com

The breakdown: “Capturing conversation outside brand-owned channels is not a perfect science, but at the moment, Radian6 is leading the pack. It will allow us to track conversations about our brands and campaigns, spot trends in core content areas and identify key influencers that are connected to our brands.” Ad Tracking.

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The 7 Ways You Might Be Doing Email Wrong

Duct Tape Marketing

Through Outcome Media, Jay’s team runs over 40,000 campaigns annually for top global brands. He’s been recognized as a top industry leader and inducted into the Hall of Fame at the University of Florida College of Journalism and Communications. Emails should direct recipients to specific landing pages that are optimized for conversion.

Email 66
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Can A Business Scale Without These 4 Tools?

YoungUpstarts

Even when data is contained in disparate spreadsheets and databases, it can still be analyzed. Marketers have been able to execute email campaigns on one platform that target contacts on a separate CRM platform. Conversely, the dial can also be turned down when resources need to be scaled back. Does yours?

Cloud 100
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In Silicon Valley, Founders Fight for Control

online.wsj.com

Ritter, a finance professor at University of Floridas business school. There are too many ways to converse, each of us has a favored method, and no one wants to compromise. Campaign to Set Sail for Fastest Ocean Liner. Pentagon Weighs Honors Database. He Texts, She Tweets— Are They E-Compatible? Enbridge, U.S.

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The Venture Capital Secret: 3 Out of 4 Start-Ups Fail

online.wsj.com

Opinion: Noonan: The Romney Campaign Needs a New CEO. Find opportunities in our business and franchise databases. Opinion: Noonan: The Romney Campaign Needs a New CEO. The quality of conversations can deteriorate when real identities are not provided. Bicyclists of a Feather Flock Together. Are We Really Getting Smarter?