ConversionXL

JULY 8, 2021

For example, let’s say we generated 12 purchases from 240 visits to a product page. For example, if you’re investing in Facebook Ads—where CPA is on the rise —you’ll need healthy conversion rates to ensure a positive ROAS. Leads generated from content. Number of Conversions / Number of Visitors) * 100.

Conversion 156

Conversion CPA Metrics Analytics 156

Up and Running

OCTOBER 8, 2012

Sue originally went to school to be a CPA. But, ultimately Sue found herself facing a somewhat uncomfortable business reality – lead generation. “These other business owners with one-fifth my expertise and a silly product are getting all kinds of followers and activity through social media. “What gives?”

Technical Review 73

Technical Review Social Media Lead Generation CPA 73

Both Sides of the Table

FEBRUARY 21, 2010

We have run very successful campaigns by brands such as Sony, NBC, Microsoft, Universal, Clicker and others. We have an analytics platform that helps advertisers discover information about the demographics of the follower base and the effectiveness of their campaigns. This form of advertising is know at CPA (cost per action).

Advertising 284

Advertising Las Vegas Affiliate RSS 284

ConversionXL

SEPTEMBER 28, 2017

Other micro conversions include visiting the checkout page, adding a product to the cart, the number of pages visited, and several others. it’s a lead generation website, nothing is sold), conversion rate is the next best thing. Is it better that someone spends more time per visit on our site, or less? Impossible to say.

Metrics 121

Metrics Acquisition Conversion Revenue 121

Occam's Razor

DECEMBER 9, 2013

Or Ford (it is amazing that in 2013, for such an expensive product, it looks so… 2005). The cool part about display advertising is that we can build our brands cost effectively, introduce our products to a new audience, and create demand based on a number of intent signals (this last part is often missing from offline media).

Analytics 165

Analytics Marketing Channel Metrics 165

crowdSPRING Blog

APRIL 6, 2015

The result of this simple is your CPA, or Cost per Acquisition and this is the key to understanding whether your marketing tactics are working for you or not. The second half of CPA is known as CLTV, or Customer Lifetime Value. Why, you ask? Life Time Value. Conversion Rate. How many buy something?

Metrics 48

Metrics CPA Lean Marketing 48

ConversionXL

OCTOBER 30, 2021

To capture intent and drum up interest, you run an ad that directs traffic to a product demo page. They already know about your product, and now they’re evaluating whether it’s for them. They already know about your product, and now they’re evaluating whether it’s for them. This person is more likely in the consideration stage.

Customer 140

Customer Marketing Social Media CPA 140