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Transcript of How to Turn Marketing Costs Into Profit

Duct Tape Marketing

Transcript of How to Turn Marketing Costs Into Profit written by John Jantsch read more at Duct Tape Marketing. John Jantsch: I have seen the future of marketing, and it is killing me. Hello and welcome to another episode of The Duct Tape Marketing podcast. Tell us all about Content Marketing Institute. Transcript.

Cost 37
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Transcript of Creating a Winning SEO Strategy

Duct Tape Marketing

Transcript of Creating a Winning SEO Strategy written by John Jantsch read more at Duct Tape Marketing. John Jantsch: Hey, this episode of the Duct Tape Marketing Podcast is brought to you by rev.com. John Jantsch: Hello and welcome to another episode of the Duct Tape Marketing Podcast. I live in Kansas City, Missouri.

SEO 59
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Publicity Stunts: When Good Ideas Go Bad

crowdSPRING Blog

Perhaps some manager or marketing team thinks to themselves, “If we can only get some free press, we could be huge!” ” The wheels start turning, the ideas start to flow, the budgets get prepared and the next thing you know they are ready to launch the next stunt that will win them the market share (they think) they deserve.

Missouri 102
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Why Good Design is More Important Than Ever for Your Business

crowdSPRING Blog

Let us count the ways… A Missouri University of Science and Technology study used eye-tracking to determine that website visitors needed a mere 180 ms to form a first impression. When people first encounter a website or marketing campaign a number of questions go through their minds: Who is this? First impressions matter.

Design 78
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Starbucks As Race Uniter: P**s Everyone Off Equally

Venture Chronicles

Starbucks found itself in hot water this week after encouraging baristas to write “racetogether” on coffee cups and discuss race relations with customers. And of course their is a #racetogether hashtag campaign. People pick up on the cues and can call BS on these activities even if they don’t do it explicitly.

Nigeria 28
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Transcript of Why Sales and Marketing Need Each Other

Duct Tape Marketing

Transcript of Why Sales and Marketing Need Each Other written by John Jantsch read more at Duct Tape Marketing. John Jantsch: Marketing has never needed sales more and frankly, sales people have never needed marketing more than they do today. In this episode of the Duct Tape Marketing podcast, we talk with Pam Didner.

Sales 57
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Top Social Media Measurement and Tracking Tools

www.foliomag.com

Sales & Marketing. --> Bloggers. --> Resources. Here, digital audience marketers chime in on the ones they’re using now, and why. Erin Hoskins, Senior Marketing Director, New Media, Meredit h. Erin Hoskins, Senior Marketing Director, New Media, Meredit h. Erin Hoskins, Senior Marketing Director, New Media, Meredit h.